The Kickstarter Blog

Double Fine Day

  1. Projects in the News

    Every week, we round up some of the stories about projects that made it into the press. We're happy to see them out there in the real world, and excited to share their progress with you! Read on.

    Jake Coyle of The Associated Press wrote a story examining Kickstarter's role in bringing indie film projects to life: "Just as 'Girl Walk // All Day' transforms familiar landscapes, the source of much of its funding — the crowd-financing website — has electrified the traditional structures of filmmaking. Girl Walk // All Day, a dance-music film not easily categorized, was enabled by Kickstarter. After creating an eight-minute internet video, the movie's director, Jacob Krupnick, put in a request to Kickstarter's community for various levels of investment from interested fans. With options like $50 for an associate producer credit and $500 for a dance lesson, he hoped to raise $5,000. He got nearly five times that."

    A scene from Mosquita y Mari, a story about two Chicanas falling in love.
    A scene from Mosquita y Mari, a story about two Chicanas falling in love.

    Nishat Kurwa of NPR's "All Things Considered" produced a segment on the narrative feature film project Mosquita y Mari, and its recent journey to Sundance: '"That's when I decided to turn to my community, and that's when everything changed,' [filmmaker Angela Guerrero] says. She decided to raise the entire production budget of $80,000 by soliciting small, individual donations via Kickstarter. With two days left before her deadline, she still had $35,000 to go. Her filmmaking and online communities swung into action. 'I mean it was just ... wild,' Guerrero says. 'People were Facebooking, tweeting ... everyone was rooting for Mosquita y Mari to make it.'"

    Alysia Santo of Columbia Journalism Review kicked off a regular series set to examine journalism projects getting their start on Kickstarter: "Each week, dozens of journalistic endeavors turn to Kickstarter for funding. Pitching media projects to this online community brings another meaning to the concept “public interest journalism”; success depends on how intrigued people are by the pitch. From the hugely popular to the barely noticed, CJR’s Kickstarter Chronicles is a weekly look through some of these journalistic proposals." Projects featured in the inaugural post include: Bring Back the Bushwick News, Billionaires and Ballots, The American Festival Culture, Matter and The Encyclopedia Game.

    Angela Watercutter of Wired thoughtfully explored a number of projects that worked their way to Austin this week for SXSW: "With just a month before her unfinished documentary would premiere at South by Southwest, the director Kristy Guevara-Flanagan faced an unexpected task: Scraping together $15,000 for editing, travel and other costs associated with taking her movie about superheroines to the film festival in Austin, Texas... The indie spirit embodied and enabled by the crowd-funding trend speaks to the DIY ethos at the heart of SXSW, the annual event where the music, film and internet worlds collide and intertwine for a certain kind of March madness."

    Still from Discovery Channel's "Daily Planet" show featuring a Skallops sculpture.
    Still from Discovery Channel's "Daily Planet" show featuring a Skallops sculpture.

    The Discovery Channel's show "The Daily Planet" featured the recently successful design project, Skallops. Tune in to the 3'24'' mark for an eight foot model of the Eiffel Tower that a local design club built in six hours to show what the Skallops can do.

  2. Featured Creator: Tyler Lafreniere of Gypse Eyes Magazine

    Gypsé Eyes is a printed art publication that explores love and sex through a combination of original art, photography, and writing. Since they've already successfully funded their first three issues with Kickstarter, we figured they would be prime candidates to offer us some insight into the creative process, as well as answer our extremely important questions on true love and sexy food. Read on!


    1. Was making your project video:


    C for OVERwhelming!  A hectic day of running around toting camera, lights, and a bunch of food, invading our friends' kitchen to disrobe and eat way too many doughnuts and cupcakes.  By the time we got to shooting I'd pretty much forgotten all that stood between me and the eyes of the internet was a pineapple.  Once your get that far along there's no turning back.

    Care to give a little pep talk for people currently procrastinating making their project videos?

    Get yourself a decent camera (everyone's got at least one friend with one laying around) and make that video!  It's a unique way for people to get a better sense of what your project is about and to join in the spirit of what your doing.  You don't have to stand naked behind a cake but use your video to show viewers how important your project is to you and they might see it as something important to them.  Plus, then you can show it to your parents and make them proud (not sure if my mom has watched ours yet...)

    2. What do you know now that you wish you knew then? (about running a Kickstarter project, or life in general!)

    Running a Kickstarter project requires a lot of hard work.  It takes as much planning and outreach as any other type of fundraising, but allows you the most freedom to create your project the way you truly see it.  In hindsight I wish I had known from the start that it's ok to ask people to back you financially.  I know this is largely the purpose of running a Kickstarter project, but asking for money to create your art is something that a lot of creative people, have a hard time with, myself included.  It's ok that people want to help you!  

    A spread from a previous issue. It's about ice-cream, so highly relevant.
    A spread from a previous issue. It's about ice-cream, so highly relevant.

    3. In your expert opinion, what are the Top 3 Sexiest Foods in the World?

    Only top three?  That's a tough one but to start ice cream: drippy, melty, sticky, sweet and cold and even tangy or salty (perhaps the pint of Ben & Jerry's next to my keyboard is influencing my decision).  

    Number two: pretty much any kind of fruit.  It's almost always messy and you usually have to undress it to get at the good stuff...  

    Then of course there's coffee: it's got the James Dean rebel without a cause sort of thing going on.  Classic sexy.

    4. Do you believe in True Love? (between humans and/or humans and food)

    I believe in both!  Loving both humans and food makes your stomach do all sorts of wonderful (and some times terrible) things, can make you completely happy and you can't go too long without putting either in your mouth.

    5. Any words of wisdom for all the would-be project creators out there?

    Start a project!  Every time I'm on Kickstarter I find at least five projects right of the bat that are so creative and amazing I wish I could fund them all.  And once you do start one stay positive and don't let the nervousness and hard work wear you out! Now I'm going to finish this pint of mint chocolate chip. Thanks Kickstarter! XOXO.

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