Blast Theory is an artist group from the UK working with interactive multimedia, and the projects they work on consistently blur the lines between art, technology, performance, and participation. They also run the gamut of subject matter: consider, for example, "Dial Ulrike and Eamon Compliant," in which the participant stays on the phone while faced with intense decisions about political actions, and "Ivy4Evr," a SMS-based series of interactions where the main character talks to participants (usually teens) about family, friends, sex, substance abuse and more. Their latest project, the Kickstarter-funded "Karen," is a life-coaching app that uses psychological analysis on you as you play — and progressively gets a little weirder.
Recently, Matt Adams from Blast Theory came to Kickstarter HQ to talk about the narrative power of gameplay. Watch the video for clips of the projects above.