On March 3, 2014, Kickstarter passed $1 BILLION in pledges.

That’s $1,000,000,000 pledged by 5.7 million people to creative projects.


More than half was pledged in the last 12 months alone.


The 5,708,578 people who have backed a Kickstarter project
come from 224 countries and territories, and all seven continents.

Top Countries & Territories
  1. United States: $663,316,496
  2. United Kingdom: $54,427,475
  3. Canada: $44,913,678
  4. Australia: $31,776,566
  5. Germany: $21,607,047
  6. France: $10,131,159
  7. Sweden: $7,150,257
  8. Japan: $7,139,419
  9. Netherlands: $7,033,026
  10. Singapore: $6,710,981

Let’s meet a few of them.

Most Influential

Neil Gaiman

Sacramento, California, USA · First project backed: The Rainbow Boy

Coraline author Neil Gaiman is no stranger to Kickstarter. He first backed a project in 2010, after finding out about the site through Twitter, and has even run a project with his wife, Amanda Palmer. Since then he's been supporting and spreading love for hundreds of projects.

"There's a sort of weird and lovely magic of, I'm part of this, I helped create this, this thing exists because of me, isn't this fun!"

Most Helpful

Hope Leman

Corvallis, Oregon, USA · First project backed: Goldieblox

Hope Leman lives in Oregon and helps a lot of creators, first by backing GoldieBlox. She backs a lot of projects, noting that "it makes you feel like you are somehow contributing to technological innovation." Hope has also offered creators tons of advice and support — everything from a pat on the back to, “Hey! You should really send an update!” Hope’s backed over 220 projects, and is one of 1,627 people who’ve completed the pie, having backed a project in every single category.

"I just like to encourage young people who are doing something worthwhile. Not necessarily young — just people!"

Most Arctic

Espen Arntzen

Longyearbyen, Norway · First project backed: Double Fine Adventure Game

People in over 224 countries and territories have backed a project on Kickstarter. Some, like Espen Arntzen, are in very remote locations. Espen lives in Longyearbyen, Svalbard, Norway, a two-hour flight from the North Pole. Despite living in a small Arctic town, Espen feels a connection with people all over the world. "[I] back projects that aren't so much about making a product, but rather helping out a community... I try to support projects that I think are interesting and that wouldn't normally get made with more traditional funding methods."

"The best thing about backing is definitely getting to follow along as the project goes forward. You get an inside view of the process, and feel like you are part of the team, having helped make the final product happen… Getting an email from the developers of some of your favorite games is not something that normally happens."

Most Kickstarter

Tieg Zaharia

Queens, New York · First project backed: Edgewater - A dark and sexy comic book

Tieg is an engineer at Kickstarter, but he might be better known as one of a few people who have backed over 1,000 projects. He backed his first project in December 2009. Six months later he tweeted this, which is how we ended up meeting him. When Tieg isn’t busy writing Ruby and backing projects, he’s curating what we affectionately call the Tieg Film Fest, a weekly screening series in the office where Tieg shows films he’s backed.

“It's a cool way to remind everyone what we're doing and the results of these projects.”

They’re not alone


1,689,979 people

have backed more than one project

15,932 people

have backed more than 50 projects


$619 million has been pledged by returning backers

(62% of all money pledged has been from people like Neil, Hope, Espen, and Tieg)

We were surprised to find that there were only


13 backers named


5 backers named


17 backers named


18 backers named

Clearly, Moms are the best.

Here’s $1 billion broken down by day of the week it was pledged

$200 $150m $100m $50m $0 Monday Tuesday Wednesday Thursday Friday Saturday Sunday

Here’s $1 billion broken down by day of the month it was pledged

$40m $30m $20m $10m $0 1 5 10 15 20 25 31

The single day with the most pledges

March 13th, 2013

54,187 backers pledged $4,029,585.45 to 1,985 projects

The day Kickstarter launched

April 28th, 2009

40 people pledged $1,084 to 7 projects

So how much is $1 billion, really

The $1 billion on Kickstarter has made

And whatever you have in mind!

(Let's talk!)

$1 billion means that people care about new ideas

And that sharing them with our friends

Our families

And the entire internet

Can lead to some amazing stuff

Here’s to all of the great ideas of the world,
all the ones yet to come, and all of you for being you.