Announcing The Runner's Guide
The Runner's Guide
We’re really happy that so many people have gotten into the world and characters of Zombies, Run! and so we’re starting to build out that world in a lot of ways.
The first way is through The Runner’s Guide, a 75 page book that explores the origins of the zombie apocalypse, with writing by Doctor Myers on the medical background of ZN1 and a Field Guide written by the Head of Runners, Runner 7, and it’s filled to the brim with drawings and illustrations. That’s not all, because we have have a ton of behind-the-scenes material in the book including art sketches, playlists, and the entire script of Mission 1, with extensive commentary from the writers and designers.
How much does it cost? Nothing at all. No catches, no DRM, nothing.
The Runner’s Guide is totally free, for everyone (including non-Kickstarter backers). It’s not every day that you get to work on a great game, and it’s only possible because you’ve all supported the game.
You can learn more about The Runner’s Guide at our in-depth blog post and see lots more screenshots there.
Read and download The Runner’s Guide as a PDF from Scribd!
And if you have an iPad, you’re in luck, because we made a special multi-touch version that extra content including embedded slideshows, quizzes, presentations, and listen-along audio for the Mission 1 commentary. It’s also going to be FREE! Just tap this link on your iPad to download it directly (46MB).
Don’t have an iPad? Sick of our love of Apple? Don’t worry. We plan on making a web-based version as well, with all the same content.
About that Discount...
You may have noticed that Zombies, Run! is on a 50% sale from Friday to Sunday. We’re doing this because we want to keep adding more features and content to the game - along with more things like The Runner’s Guide - and that requires people and time and resources. By discounting the game for just three days, we can reach those people who desperately want it but just haven’t been able to afford it yet.
We have no plans to permanently discount the game any time soon, so sales like this will be very rare - and bear in mind that it’s been six weeks since we launched as well!
Beginner and Interval Training Packs
As Kickstarter backers, you’ll be receiving all paid add-ons made during Season 1 for free.
The first two updates are for our Beginner 5k pack and our Interval Training pack, and things are coming along excellently with them - we’ve completed the design work and will be recording them in just three weeks time, so if you’re getting anxious about not having enough time with Sam, Jack, Eugene, Runner 8, and the rest of the Abel Township crew, don’t worry - more is coming!
We’ve also begun design work on the third add-on, codenamed “The Lab”. We’re really excited about this one because it’s going to offer something that a lot of people have wanted for a long time...
How's the Android version coming?
Still on target for May/June! When we have more information, we’ll let you know!
Stay safe and keep well,
Six to Start and Naomi Alderman
3,464
Backers
$72,627
pledged of $12,500 goal
0
seconds to go
Funding period
Sep 8, 2011 -
Oct 10, 2011
(32 days)
- First created · 1 backed
- Has not connected Facebook
- Website: sixtostart.com
Pledge $1 or more
102 backers
The dead can’t donate: Get your name in the SURVIVOR’S Register in the game’s credits! You’ll also receive our heartfelt thanks for not being a soulless corpse.
Estimated delivery: Feb 2012Pledge $10 or more
2620 backers
Help rebuild civilization by becoming a RECRUIT and receiving the game before anyone else! It’s dangerous to go alone, so we’ll also provide some extra in-game protection and all the Season 1 content (worth $20+), plus a place on the Survivor’s Register.
Estimated delivery: Feb 2012Pledge $20 or more
207 backers
Prefer eating brains? Become a ZOMBIE in the game by calling up our hotline and giving us your best “help, my trachea is falling out of my rotten neck” impression. For science. Plus the game and your name in the credits!
Estimated delivery: Feb 2012Pledge $45 or more
345 backers
Promoted to LOOKOUT, eh? Show off your new status to the folks in the shattered remains of your local bar with a snazzy T-SHIRT or POSTER. That’ll let everyone know you’re into the beta test and on the Survivor’s Register as well, you badass.
Estimated delivery: Feb 2012Pledge $85 or more
138 backers
SCOUT: Looks like someone’s flagged you for the roll of honour. Your donation means we’ll NAME SOMETHING IN THE GAME after you, like a park or a street or a dead guy. It’s just like being president but without the sex scandals. You’re even important enough to get a T-Shirt AND a poster, plus the rest. We are not worthy.
Estimated delivery: Feb 2012Pledge $200 or more
5 backers Limited (45 of 50 left)
BACKSTAGE PASS: There's more going on than meets the eye here, so we're going to welcome you back to where the magic happens. Hang out with us in online chats, get your questions answered and give feedback. Plus, you'll be invited to a mission-brainstorming session - we guarantee to make at least one of the ideas from that session, and if it's your idea, your name will be in it as a character of your choice! You also get the RUNNERS' FIELD GUIDE and all the above.
Estimated delivery: Feb 2012Pledge $200 or more
8 backers
RANGER: OK. Now you’ve proved yourself worth some proper training, we just can’t afford to lose you. That means you get a copy of the RUNNERS’ FIELD GUIDE containing top-secret survival techniques we reserve for our elite runners. And all the above rewards.
Estimated delivery: Feb 2012Pledge $350 or more
18 backers Limited (1 of 19 left)
Be a RUNNER and save the world! Name and create your own in-game character with our writers, receive personalised dog tags, running swag, and all the awesome equipment listed above. It's like being 006 or 008! Without you, we’d all be eating stone soup before the end of the week.
Estimated delivery: Feb 2012Pledge $1,500 or more
3 backers All gone!
[EARLY-BIRD DISCOUNT] Serious support receives serious rewards. All the supplies our intrepid Runners are out collecting - the food, the canned drinks, the medicine? We’ll work with you to NAME A BRAND or item in Zombies, Run!
Estimated delivery: Feb 2012Pledge $2,500 or more
0 backers Limited (7 of 7 left)
Serious support receives serious rewards. All the supplies our intrepid Runners are out collecting - the food, the canned drinks, the medicine? We’ll work with you to NAME A BRAND or item in Zombies, Run!
Estimated delivery: Feb 2012Pledge $3,000 or more
0 backers Limited (5 of 5 left)
Organising a charity race? We’ll add zombies. Regular training group? Make them into zombies. How about a marathon-themed wedding? Time for zombies. We’ll create a CUSTOM MISSION that turns your run into a bespoke, action-packed, zombie-infested spectacular.
Estimated delivery: Feb 2012
Comments
Creator Bryan Nese on May 10, 2012
Can't WAIT for the Android app! Really, really hoping for a May release.
Creator Marc on April 10, 2012
Makes me that much more impatient for the Android release. Springtime marathon training could have gotten me so many supplies!
Creator Luke Batt on April 9, 2012
Just received my poster, it's awesome, can't wait for the shirt and to finally play it with the Android version :)
Creator Gary Barber on April 7, 2012
Guys, if you have to discount this app down to $1.99 or whatever to get the number and have to have in app purchases to get the numbers spike you need in the long term, just do it. If most backers are like me we want to see ZR being used by everyone! We want this game to really take off, that is why I backed it!!
So please don't hold back on those marketing choices. Most iphone apps find reducing the price give them a 300-400% increase in sales.
Creator Calvin Rien on April 6, 2012
p.s. This was the first project I backed. The idea was interesting enough to get me to sign up at kickstarter AND pull out my wallet.
Creator Simon Wielens on April 6, 2012
Any chance of a Kindle version?
Creator Calvin Rien on April 6, 2012
I think you guys worry too much about discounting the price of the app upsetting backers. If most of the backers are like me, we backed ZR because the idea sounded fun and innovative and we wanted it to be a real thing (and we wanted a t-shirt).
If, in order for the app to be a success, you need to give away chapters for free and monetize through in-app purchase, I would want you to do that.
I want ZR to be the Angry Birds of zombie-themed narrative-driven fitness apps.
Creator Six to Start and Naomi Alderman on April 6, 2012
Also, you don't need a Facebook account. You can just sign up for a free Scribd account (and of course, uncheck the 'newsletter' option).
Creator Six to Start and Naomi Alderman on April 6, 2012
Sorry about that, Scott - but we needed to find a hosting solution for the moment otherwise we would kill our website bandwidth - the PDF is over 35MB big.
Creator Scott Hill on April 6, 2012
I can't download the PDF without a Facebook account? Nice. Thanks a lot. Would it kill you to provide the PDF from a simple download source?