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Update #2: One day mark

Posted on September 17, 2009

One day ago, we launched this project and we have been super excited about the response. We are looking forward to hearing your thoughts, ideas, and questions about the book. Your ideas will shape the book. The people backing this project is rallying the project telling their friends because they really want to see this book created. The more backers we have the better this book will be. I can't wait to hear what you all have to say.


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      Eric Celeste on September 17, 2009

      I hope you really show the internal design and decision process used during the campaign. How was the logo developed, how were fonts chosen, what were paths not taken? What kind of internal struggle was there over letting the brand free for others to use? Show sketches, memos, email, alternative versions. How did the community response change the campaign's own work? Will-I-Am, Fairy, et. al.? The campaign was beautiful, I'd like it to inspire more beauty in campaigns and causes to come.

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      Jorge Medrano on September 17, 2009

      I'm an interaction designer and here in Mexico the Obama campaign had a lot of people talking! The campagin website was all over the place , in blogs, discussions, and derived graphics. Among designers, the Obama Campaign equaled rockstars. I'd really like to see some interesnting correlations in the data about the impact of the experience design brought to the media the Obama team used to carry out the presidential campaign.
      What was the difference with the last democratic campaign media?
      What's the story behind the decision of integrating design (not just graphic) to the campaign
      What did the team learned along the way
      What worked, what didn't?
      Cheers! Really excited and looking forward to have a copy of the book in my hands

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      Matt Chaput on September 18, 2009

      Not to be a dick, but one suggestion based on the grammar in this post is hiring a copy editor ;)



1,312
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Funding Successful

This project successfully raised its funding goal on November 5, 2009.

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  1. simplescott.com
  2. thepostfamily.com
  3. designing-obama.com