Say hello to frām™ - the only case for your iPhone that lets you stand out.

Lets face it... the world is a big place with a lot to look at. How do you stand out? Do you take photos? Draw? Paint? Now your phone can show the world your individuality. Others blend in, but you have frām.

What the press is saying

The-Gadgeteer.com "If you are the type of person who gets bored with their iPhone case after only a few days, the frām from Ideative might be a solution"

The Frugal Couple "I get bored of my case easily and always want to switch up the designs on it… I think this case will finally solve my problems!"

Mashable.com "there's a lot of the same black cases out there...(Frām) promises to end the uniformity and give you some i-customization"

LazyTechGuys.com "If you really want to make the case your own, you need Frām."

frām is you

frām is a great way to show off your favorite pics, whether it comes from your iPhone, Facebook, Instagram, or anywhere else - it's your choice, your photo, your statement, your frām.

frām is easy

With frām you can have unlimited case designs! All it takes is about 90 seconds to swap out your photos.

There's an app for that

We'll launch an app with frām that will let you easily turn your favorite photos into custom cases with only a few clicks. Check it out!

Will it protect my phone?

frām will be made from super-strong polycarbonate and will have two rubber grip strips on the sides. Large openings around the case allow easy access to controls and let you dock your phone without removing the case. The clear back doubles as a tracing template and allows undistorted visibility to your custom images.

Where will the money go?

Creating a new product from scratch isn't cheap. That's why we are coming to Kickstarter! With design, prototyping, and tooling the case and developing the app, making frām will cost about $60K... we've set our goal at $30K so that you know we've got skin in the game too. We love frām and want to see it happen as much as you do. Together we can get there!

What about iPhone 5?

For you Apple fanboys (and girls) out there, if we hit $100K with this project we will be automatically tooling up for an iPhone 5 version. You'll get to pick which case you get when we send your survey out. Remember though, it's ONLY IF WE HIT $100K. So share now and share often!

Don't forget to share with your friends on Facebook and Twitter. Lets make frām happen!