$5000 - Publicist & PR Campaign for the Album
I hope you all know how incredibly grateful I am for the support I received already. I never expected to EXCEED my goal. But here I am, with my entire printing costs covered PLUS SOME...and we still have 19 days left to fundraise. I initially stated when I began this Kickstarter that I would use any extra funds raised towards a larger printing package and a publicist. Within 24 hours of reaching our first goal of $1500 we raised an additional $1200, which not only covers a larger printing package but also photography and design for the album cover.
Since reaching our goal of $1500 (THANK YOU!!!!!) I have been doing some research as to how much it would cost to work with a publicist for the album versus marketing the album on my own. It was pretty disheartening seeing the numbers and figures that were popping out at me on my computer screen. That is, until I found a blog titled "Creating a Budget for Your New Album" on Musician Wages, an online resource for the working and living musician. It lists all the different angles a musician can take to promote their album. After reading that blog, here is what I came up with:
$500 - 1,500: Small PR campaign (ads, newspapers, blogs, magazines)
$1,500 - 3,000: Medium PR campaign (all of the above + some interviews)
$3,000 - 5,000: Large campaign w/ RADIO TOUR! (all of the above + radio tour & interviews)
My heart is already so happy! But over the past 11 days, you proved to me that it's possible to aim high and come out successful. So...
Let's do it again!
Together we can raise another $2300. Continue to spread the word, post the link to my Kickstarter, and donate if you can. Thank you so much for helping me with this dream of mine and for being apart of the new music business.
THANK YOU, THANK YOU, THANK YOU. Love you all.