When we started the Kickstarter campaign for BlackBxx:HAUNTED, I had to come up with some rewards. I checked out what others had given away, and followed suit, beginning with a sincere thank you and warm thoughts for a $1.00 pledge and continuing up to an Executive Producer credit for $10,000.
Though the high-dollar rewards were fun to write, I never thought anyone would take us up on them. I mean, who would pay a grand for a dinner out with me, or $3,000 for me to fly out to their house and do live commentary for their favorite episode of Carnivale? I figured the highest pledge we’d see might—might—be the $500 Skype call.
So when the first big-dollar pledge rolled in, I was stunned on several counts.
To begin with, when we initiated the campaign, I sent emails to everyone I knew—friends, colleagues and family—asking for their support. I’ve worked with some, so I assumed the pledge must have come from one of the fairly wealthy, high-profile people I’ve worked with in the course of my TV career.
I was wrong...