Funding goal reached (YAY!) and some technical details (yawn...)
Good Day Everyone,
As many of you know, last week we blew past the funding goal, so we just wanted to update everyone to say thanks for the early and eager support -- it was way more than we were expecting! You guys and gals rule :-)
Beyond the excitement of meeting our goal, we've been hard at work answering all of your questions and queries as fast as we can -- the input and enthusiasm has been fantastic.
Considering that many of the comments and questions are similar -- or at least address similar topics -- we thought we'd list a few of the commonly asked questions in an update as well as adding them to the FAQs at the end of the campaign page.
So, here goes...
Q: Will there be a flash mode on the lights?
A: Our prototypes did not have a flash mode, but starting with the Kickstarter pre-orders, we are planning to have both steady and flash modes on the lights that can be activated by simply pressing the rubber moulding on the back of the light.
Q: How strong will the lights be?
A: If we go ahead our plan to use 4 LEDs, then the output will be 60,000 millicandelas or 60 lumens -- superbright, or as we like to say, brilliant! However, since keeping the lights affordable is of the utmost importance to us, and considering we don't yet have final production costs, there is a possibility that we will use 2 LEDs in which case the output would be half that -- though 30 lumens is still a bright little light!
Q: What if I have an aluminum/carbon frame?
A: We are actively working on a solution to this issue and are hard at work developing a simple accessory to conquer it. At the moment, the idea is to use a small piece of stainless steel that can be attached to a non-steel frame with a simple, yet durable adhesive. Stay tuned...
Q: Why do I have to pay shipping if I live in Denmark?
A: Yes, our office and home base is in Copenhagen, but we are a product design firm and don''t actually have a direct hand in the distribution of the products -- I think you'll all be glad that is the case :-) That being said, all Kickstarter pre-orders, in a roundabout way, originate in the US. From there, they will either be handled by our North American distributor or moved to our European distributor -- whose job it is to clear the goods for sale in Europe and to ship them to the final customers. This all costs additional money which is why anyone except US backers need to pay for shipping. Thanks for the understanding in this matter.
Well, that covers the most popular questions. If you still have any concerns or issues, please let us know.
Thanks again for all of the support and we'll keep you updated as we move further along the road.
pledged of $50,000 goal
seconds to go
Aug 22, 2012 - Sep 21, 2012 (30 days)
Pledge $1 or more
A hearty dose of street cred for helping us shine a light on cyclists around the world.Estimated delivery: Sep 2012
Pledge $10 or more
We'll put our thanks in writing! Your name will be printed on a poster accompanying shipments to bike shops around the country.Estimated delivery: Dec 2012
Pledge $30 or more
250 backers All gone!
THE EARLIEST BIRD SPECIAL! For helping us set the wheels in motion you'll get a set of bike lights for well below the expected retail price. Call it "bike lane robbery" – we just call it cool... (*Includes shipping to anywhere in the US; Add $10 to Canada and $15 for other international orders.)Estimated delivery: Dec 2012
Pledge $31 or more
75 backers All gone!
THE WEEKEND SPECIAL! Today's been a busy day and we're feeling grateful and generous :-) If the pace of pledging keeps up our 'Earliest Bird Special' will sell out soon, so we're adding a 'Weekend Special' pledge level so that all of you getting to the party a tad late can still catch a happy hour deal on a set of our lights. We'll close this one off at midnight Pacific time on Saturday, so get at at it – and have drink on us!Estimated delivery: Dec 2012
Pledge $35 or more
500 backers All gone!
THE STILL EARLY (BUT NOT EARLIEST) BIRD SPECIAL: You still get a hefty savings on one set of bike lights for standing by us from the start, plus the added benefit of being among the earliest and brightest bikers on the block! (*Includes shipping to anywhere in the US; Add $10 to Canada and $15 for other international orders.)Estimated delivery: Dec 2012
Pledge $40 or more
Better late than never! You get one set of bike lights with free shipping to anywhere in the US – still a solid savings and still gets you the lights before most of your friends have them... (*Add $10 for shipping to Canada and $15 for other international orders.)Estimated delivery: Dec 2012
Pledge $40 or more
100 backers All gone!
LIMITED EDITION... You'll get something a little extra – a limited edition set of numbered lights, further solidifying your standing as the coolest cat on the block. (*Includes shipping to anywhere in the US; Add $10 to Canada and $15 for other international orders.)Estimated delivery: Dec 2012
Pledge $65 or more
You'll get two sets of lights – one for you and one for your lover/brother/mother... (*Includes shipping to anywhere in the US; Add $10 to Canada and $20 for other international orders.)Estimated delivery: Dec 2012
Pledge $150 or more
Brighten up your whole crew – or at least have a set for each and every steel horse in the stable – with 5 sets of lights. Crazy savings, crazy cool... (*Includes shipping to anywhere in the US; Add $15 to Canada and $20 for other international orders.)Estimated delivery: Dec 2012
Pledge $250 or more
Enlightenment! Now isn't that the ultimate goal? You get 10 sets of bike lights for your shop plus one retail display stand plus free shipping to US locations! (*Add $20 for shipping to Canada and $25 for other international shipments.)Estimated delivery: Dec 2012