Halfway done, Major Press & a New Reward!
Greetings Friends!
We continue to be amazed at how our simple project to share our guerrilla wayfinding campaign with the globe keeps spreading!
Just this past week, the Associated Press wrote a nice article about us that was picked up by the Huffington Post, Washington Post, Bloomberg, The Verge and Engadget.
We could not be happier with how things are moving along.
In celebration of approaching 150% funding and it being our halfway point in the campaign, we wanted to announce a new reward,
For a $25 contribution, you will receive a
WALK YOUR CITY Bound Custom walking memo by our friends at Bound Custom Journal (another Kickstartered project). We are only making 50 of these. They will only be available for backers, including the final project numbers on the bottom of the cover. We also plan to curate the inside pages...for the walker in you. (below is a mock up and might change a bit)

Thanks again for all your support! We look forward to sharing more news with you all soon!
All the best,
Matt
549
Backers
$11,364
pledged of $5,800 goal
0
seconds to go
Funding period
Mar 28, 2012 -
Apr 29, 2012
(32 days)
- 2 created · 34 backed
- Matt Tomasulo 833 friends
- Website: walkyourcity.org
Pledge $5 or more
177 backers
CIVIC-MINDED HIGH FIVE /// Its like buying us a beer, but we are putting it to work! You will be listed as one of our incredible backers on the site.
Estimated delivery: May 2012Pledge $15 or more
140 backers
"PLACES ARE FOR PEOPLE" Stickers /// (2) Walk [Your City] stickers, staking a claim for pedestrian safety and well-being. (meant to share with a friend!) + listed on our site as an incredible backer.
Estimated delivery: Jun 2012Pledge $25 or more
31 backers Limited (19 of 50 left)
WALK YOUR CITY "Walking Journal" by Bound Custom Journals and Stickies. Capture your walking journeys in this Kickstarter limited edition back-pocket journal. (Get the JOURNAL and the TEE for $60 below - Add 15 for Int'l Shipping)
Estimated delivery: Jun 2012Pledge $45 or more
106 backers
All of the above and a "WALK YOUR CITY" Tee, printed on any of our 15 different CityFabric.net tees. Civic-minded to the max! (We will screen the words, Walk Your City in big bold yellow type on our current line of city tees-see below) (Please add $15 for Int'l Shipping)
Estimated delivery: Jun 2012Pledge $60 or more
11 backers Limited (39 of 50 left)
WALK YOUR CITY package! The TEE & JOURNAL & Stickies (Add $15 for Int'l Shipping)
Estimated delivery: Jun 2012Pledge $75 or more
12 backers
Limited Edition WALK YOUR CITY, Authentic Plastic Sign /// (just how we made the original) Pedestrian pride turned wall art! + some stickies! (Add $20 for Int'l Shipping)
Estimated delivery: Jun 2012Pledge $250 or more
0 backers
PAY IT FORWARD /// All the above - You are really helping us make this happen!
Estimated delivery: Jun 2012Pledge $750 or more
0 backers
CIVIC ADOPTION /// A city wants to make their own network of signs & become a civic sponsor. Suggested starting pledge level if your city plans to make their own signs through our online template. (does not include printing) + a bunch of stickers!
Estimated delivery: Jun 2012Pledge $4,250 or more
0 backers Limited (4 of 4 left)
CIVIC VISITATION /// A 1-Day Workshop and strategy session with me (Matt!) to design, produce and implement the Walk [Your City] project in your city. (Includes an initial 50 printed signs) + a bunch of stickers!
Estimated delivery: Jun 2012
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