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Update #1: The Crap Away Website is Up
I created a website for Crap Away. It is CrapAway.com. I acquired the domain name a couple of years ago for a fairly reasonable amount in the hopes that someday I could launch this brand. The site includes a slogan contest with the winner receiving a free case of Crap Away Toilet Paper. Through friends and family I've already received a few entries, but I'm excited to see what others submit. It is funny but people really do seem to love to discuss toilet paper, especially toilet paper with a silly name.
Perhaps we have something, I'm not sure. $18k is a lot of money to raise. We'll see how we do. Thanks everyone for the pledges and for the help.
I'm going to sign off each update with a silly slogan, here is my favorite: Crap Away - Gets You Clean In The End... :)
13
Backers
$602
pledged of $18,700 goal
0
seconds to go
Funding Unsuccessful
This project reached the deadline without achieving its funding goal on January 2.
Pledge $1 or more Pledge $1 or more
All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $10 or more Pledge $10 or more
Two rolls of Crap Away boxed up and shipped to your home (within the US). You and your best friend will get to be the first people in existence to feel the softness of Crap Away. (estimated value $7 - Two bucks for the TP, five bucks for the shipping, three bucks goes toward helping make this project work). All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $25 or more Pledge $25 or more
An 18 Pack of Crap Away boxed up and shipped to your home (within the US). You'll be one of the first people in existence to feel the softness of Crap Away. (estimated value: $26 - Eighteen bucks for the TP, eight bucks for the shipping) All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $50 or more Pledge $50 or more
45 Rolls of Crap Away Toilet Paper boxed up and shipped to your home (within the US). You'll be one of the first people in existence to feel the softness of Crap Away. (estimated value: $60 - $45 bucks for the TP, fifteen bucks for the shipping) All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $100 or more Pledge $100 or more
Be involved! We will ship you six different sample styles of TP from various mills and you will get to help decide the final texture and strength of Crap Away. Also, receive a 45 Pack case of the final, production version of Crap Away boxed up and shipped to your home (within the US). You'll be one of the first people in existence to feel the softness of Crap Away. All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $250 or more Pledge $250 or more
We will listen to you. Lots of people have an opinion on toilet paper. If you simply must be heard and you want your opinion to count, pledge at this level. We will speak with you, listen to your needs, and honor your input as among our most valuable. Be involved! We will ship you at least six different sample styles of TP from various mills and you will get to help decide the final texture and strength of Crap Away. Also, receive a 45 Pack case of Crap Away boxed up and shipped to your home (anywhere in the world). You'll be one of the first people in existence to feel the softness of Crap Away. All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Pledge $750 or more Pledge $750 or more
A lifetime supply of Crap Away! They say an average person goes through a roll of toilet paper every five days, so if you pledge at this level we will send you 72 rolls of toilet paper per year until you, or the Crap Away brand perish. Hopefully, this offer will last for a long time for us both. All backers will receive regular updates on Crap Away, notifications of availability, what meetings we have setup, and invitations to see us at tradeshows.
Project By
Connected as Tom Nardone (646 friends)
I'm a Dad first. I have three kids. I'm an entrepreneur 2nd. I run PriveCo Inc. a successful internet company. I'm also a best-selling author of three Pumpkin Carving books (ExtremePumpkins.com). I'm a decent husband too, but then again I have a really patient wife.
Finally, if there is time, I do volunteer work. I'm the leader of the Mower Gang, we mow the mostly-abandoned parks and playgrounds in Detroit. As far as volunteer work goes, it's fun and easy. The mower does most of the work. :)
I did a few media interviews this week. I haven't yet sent out a press-release about the project yet, but I did let a couple of reporters that I thought would be interested know about it. I'll see if they pick it up. If not, I'll send out a press release through a wire service my company uses next week.
Also, Crap Away now has a facebook page as well. http://www.facebook.com/#!/pages/Crap-Away/230045103730170… I hope you will like it and tell some friends about the project. Thanks.
Oh well friends, thanks for supporting my silly project. I am happy that Kickstarter helped answer any questions about the viability of Crap Away. I am very happy that I didn't have to invest any significant funds to find out it wasn't going to be successful.
I wish you all the best and thanks again!