Remarkably devoted, Mayra is single-handedly sourcing small farm, single-origin coffee from her rural village in Honduras.
About "The Way Back to Yarasquin"
This is a film about the captivating story of Mayra Orellana-Powell, whose vision and determination has made her an incredible leader in her rural mountain village of Honduras and dedicated advocate for their future, a future deeply rooted in coffee. Growing up in the village of Santa Elena, Mayra experienced coffee as a way of life, underlying and represented in community, relationships and gratitude. These cornerstones of life and coffee never left her as she went on to pursue an education and life in the US, and most recently, to start a coffee business, Catracha Coffee Company. The film follows Mayra's journey to starting a small coffee business and her journey back home with several coffee professionals in pursuit of great coffee, the truly great coffee that is calling attention to Honduras, an emerging coffee leader. And ultimately, this story is about the human, relational side of coffee as Mayra connects her two homes across cultures through the bridge of coffee, family, and relationships.
One important opportunity for this film is the SCAA annual Event in Portland. This international coffee conference is held once a year, and every year they elect to highlight a coffee country from around the world. And this year it's Honduras! We believe that Mayra and the story of Santa Elena should be part of the portrait of Honduras being showcased at the conference. So we are taking this project to Portland! We'll keep you updated during our time at the conference.
After SCAA the plan is to begin submitting the film to festivals and finding other venues to show the film (like the Coffee & Tea Festival in Berkeley, CA this fall). If you have an event or venue that you think would be a good fit for this film, please contact us! We'd love to hear your ideas.
About the funding:
You can help in many ways, of course the first being, contributing to this Kickstarter project! The funds from our goal go towards post-production costs, including:
+ Hiring an editor (they are so important to a great film!)
+ Music licensing fees
+ Hiring a sound engineer
+ Color correction
+ And other post-production costs (they are lurking everywhere!)
But what is more important is your love! It really makes a difference knowing that people support you and the work that you're doing, so we just appreciate you following and supporting us on this journey! We will work tirelessly to keep you informed on all little and big moments along the way.
About Santa Elena:
Santa Elena is located on the South-Western edge of Honduras very near the El Salvador border. A very small and remote village it's not listed on the map, but you see its general location on the link above. The people of Santa Elena are primarily subsistance farmers growing primarily corn, beans and coffee for their families. But many farmers also sell coffee in small quantities to the large cooperatives in Marcala (the closest "large" town that is key coffee town in Honduras).
Also, If you are interested in supporting the people of St. Elena, buy their coffee. Follow Catracha Coffee Co. to stay informed when their coffee is available. If you would like to be more involved, contact Mayra who is an endless wellspring of dedication to the wealth-fare of her home, St. Elena. She will probably have any number of ideas about how you can help.
Please contact us! We would love to hear from you:
On facebook: http://www.facebook.com/TheWayBackToYarasquin
Film website: (COMING SOON!)
Related Links: Find out more!
Article about Mayra: http://alameda.patch.com/articles/alameda-business-spotlight-catracha-coffee-company
About specialty coffee (from one of Mayra's buyers, Blue Bottle Coffee): http://www.kqed.org/a/forum/R201201091000
Mayra's Company: catrachacoffee.com
Specialty Coffee Conference (SCAA): http://www.scaaevent.org/
Have a question? If the info above doesn't help, you can ask the project creator directly.
pledged of $3,500 goal
seconds to go
Apr 14, 2012 - May 16, 2012
Pledge $1 or more
May the odds ever be in your favor! And here is a virtual high-five (plus exclusive project updates)Estimated delivery: May 2012
Pledge $5 or more
Everything counts! We are happy you want to see this film succeed as we do. Please accept our eternal gratitude and a hand-made thank-you post card! (plus exclusive project updates)Estimated delivery: Jun 2012
Pledge $10 or more
Sweet! YOU GET: a digital film poster, access to online viewing of the film, and a hand-made thank you post card! (plus exclusive project updates)Estimated delivery: Aug 2012
Pledge $25 or more
You make us smile! YOU GET: 1/2 lb. of single-origin speciality coffee from Santa Elena, a hand-made thank you postcard, and exclusive project updates! (add $5 for international)Estimated delivery: Jun 2012
Pledge $50 or more
You're awesome! YOU GET: 1 lb. of speciality coffee from Santa Elena, a 5x7 photography print, and online viewing access to the film (add $10 for international).Estimated delivery: Jul 2012
Pledge $75 or more
You are grand! YOU GET: 1 lb. of single-origin speciality coffee hand delivered by Mayra herself! Plus, an authentic burlap coffee bag from St. Elena that was used to transport the coffee here! (think of those sweet looking bags you see in coffee shops), special thanks in film credits, and a DVD of the film. (add $10 for international)Estimated delivery: Jun 2012
Pledge $100 or more
You make us feel special! YOU GET: 2 lbs. of single-origin coffee delivered by Mayra (for locals), an authentic burlap coffee bag from Santa Elena, a 8x10 photo print, DVD of the film, and a film poster! (add $10 for international).Estimated delivery: Jun 2012
Pledge $200 or more
You love coffee and so do we! We should be friends. YOU GET (for locals): Personal tour of a local roaster! Come along as we roast some of the coffee imported from Honduras and we will show you how it all works (we will even make you a cappuccino)! PLUS: a ticket to the Bay Area premiere, a DVD of the film, a 5x7 photography print, and 1 lb. of single-origin Santa Elena coffee.Estimated delivery: Jul 2012
Pledge $200 or more
Muchas Gracias! YOU GET: an authentic burlap coffee bag from St. Elena, a ticket to the Bay Area premiere, a DVD of the film, a film poster, a 5x7 photography print, and 2 lb. of single-origin Santa Elena coffee (add $10 for international).Estimated delivery: Jun 2012
Pledge $350 or more
Mi Amor! YOU GET (for locals): Personalized coffee cupping experience! Are you interested in taking your coffee knowledge to the next level? Then this is for you! Develop your palette with coffee cupping. PLUS: a ticket to the Bay Area premiere, a DVD of the film, a 5x7 print, and 2 lbs. of single-origin Santa Elena coffee.Estimated delivery: Jul 2012
Pledge $350 or more
Thanks for believing in us! YOU GET (for anyone in the world!): a coffee gift basket! Included: 2 lbs of single-origin Santa Elena coffee, single-cup dripper, and a coffee mug. PLUS: a ticket to the Bay Area premiere, a DVD of the film, credit in the film, a film poster, and a 8x10 print. (add $10 for international).Estimated delivery: Jun 2012
Pledge $500 or more
We are amazed by you! YOU GET (for locals): An authentic Honduran dinner for four--cooked by Mayra--and a private screening of the film! Enjoy exploring the standard foods of Honduras explained and cooked by a native. PLUS, you get 4 lbs of single-origin Santa Elena coffee, a 8x10 print, credit in the film, a ticket to the Bay Area premiere, DVD of the film, and a film poster (add $10 for international)Estimated delivery: Jul 2012
Pledge $1,500 or more
Bueno! Host a private pre-screening of the film! Have some friends over to see the film or bring the film to your private function. Contact us for more information about this reward.Estimated delivery: Sep 2012
Pledge $5,000 or more
You're a producer! AND you get a coffee pilgrimage of your very own! Join us on the annual coffee trip to St. Elena where you get to hike the coffee fincas (farms), meet farmers, drink lots of good coffee, and experience coffee at a whole new level! PLUS: 1 lb. of single-origin Santa Elena coffee every month for a year, a photo print of any size, a ticket to the Bay Area premiere, a DVD of the film, of course credit as a producer. WARNING: this trip may change your life! (flight to Honduras not included).Estimated delivery: Jan 2013