A digital approach to clothing design and construction: Introducing the T-Shirt in 3D technology.
Hi Kickstarters! Thanks for checking out our project. Worried about the general rep of T-shirts, we sat down to reinvent the way they are made, look and feel and initiated a project called The T-shirt Issue.
What's the Issue?
The first issue: the T-shirt is one of the most personal pieces of clothing, yet with their current mass market treatment, they offer the wearer little individuality.
The second (and in our minds, the REAL) issue: no matter what cosmetic alterations you apply to the T, the shirt remains the same... a four piece pattern that has remained unchanged since it's birth in the 19th century.
So we've applied 21st century technology to the classic silhouette of the T-shirt and created a garment that reflects the rise of the digital revolution!
All of our work was inspired by a shape; today's T-shirt pattern was reconstructed in a 3D environment into a one-piece pattern. And what we found in this single shape, is an elegant solution to the uniformity of today's T's. By applying mathematic principles to this one-piece pattern, we can generate countless variations of free shapes - or cuts - that determine the number and path of the seams across the open field of the T.
And no matter how many times the free shape is tweaked, the one thing that never changes is the fit. Finally, we've opened up the T-shirt for customization from the core, not just its exterior. We've broke the code of the T!
Introducing the first range:
Our very first range is introduced here on Kickstarter and consists of 3 T-shirts and sweatshirts, each with a unique pattern - and unique seams.
Both the T's and sweatshirts come in 3 different colors and are standard unisex sized S, M, L and XL.
*** Please note that the displayed colors might differ slightly from the actual product, as the fabric still needs to be dyed. ***
Our first project, "Digital Portraits", is fundamental to our discovery of the new T. We scanned 3 human bodies into a computer, and asked these people about their personal hopes, dreams and fears. Using 3D technologies, we incorporated their memories onto the shirts, giving shape to their imagination.
After hearing a story about a boy being brought up by a wolf, one of them wished to have one looking over his shoulder as well. Inscribing the poetry of technology into basic jersey, we helped him to realize his dream and in turn, realized our own.
After the Digital Portraits series we came out with the first 3D posters. As part of an overnight decoration campaign, we covered the city with these posters. Most didn't last longer than an hour. We brought them back as reward to our pledgers.
With Your Help
We've been able to cover all costs up until this point, but now we need your help to start production and continue the development. The plan is to use your pledge to purchase fabrics in custom widths (our patterns require extra-wide fabrics) and multiple colors and finally start production. We have a production plant, that we know and love, ready to produce garments. We are ready... and we want you to be a part of our pioneering journey into the twenty-first century of clothing design.
Thanks for taking the time to get to know us!
Your pledge will not only aid us, but will also help stimulate education and technological innovation in places you would least expect it. On reaching our end goal, we'll donate 3% of the proceedings to the One Laptop project, which strives to get every kid in the world a laptop of their own. http://one.laptop.org/
Love, The T-Shirt Issue.
Our shirts are in different in every way, except for the fit. Our unique design process allows room for creativity and individuality during each step. And, the way we cut our shirts means less shrinkage and no distortion.
We strictly use premium jersey for the manufacturing of both our T's and sweatshirts. We hold the highest standards in fabric selection keeping the technology behind our shirts soft and approachable, while guaranteeing that your shirt will last longer and the environment stays cleaner.
Our products are produced at a small, family run plant in Poland, just a 6 hour drive from our HQ. Headed by our CEO’s aunt, we know each other on a personal level.
Although every pledge brings us forward, we're depending on attaining our goal in order to be able to start production. Each step in the production process takes time (collecting order - ordering fabric - dyeing fabric - sewing - packaging), which means it can take up to February before your personal pre-order finds you.
If you're planning to give a shirt away to someone as Christmas gift, we'll send this person a personal video as a thank you and sneak peek into how their shirt is being made.
Once we started with the 3D shirts, the potential for the 2D counterparts became quickly apparent. The common ground lies in the design software, which we developed in-house. Looking at clothing from this perspective, we level the fields of 2D, 3D and everything in between.
Actually, no. Since all of our patterns are based on geometrical surface area principles, it is quite easy for us to optimize the use of fabric.
pledged of $20,000 goal
seconds to go
Nov 20, 2011 - Dec 20, 2011 (30 days)
Pledge $5 or more
Thanks so much for your support! You are forever changing the T & your name will be listed as our supporter on The T-Shirt Issue website. This stands for all our supporters on every level!Estimated delivery: Dec 2011
Pledge $25 or more
For $25 we'll send you a special edition 3D poster of your choice, ready for you to assemble. (International) shipping included.Estimated delivery: Dec 2011
Pledge $45 or more
Pledge $45 and get one of the very first reconstructed T-shirts in white. Choose from T-shirt Pattern No. 1, 2 or 3 in your size. (International) shipping included. *** check the FAQs for our Christmas special ***Estimated delivery: Feb 2012
Pledge $70 or more
Pledge $70 and get one of the very first reconstructed T-shirts (retail at $90). Choose from T-shirt Pattern No. 1, 2 or 3 in your color and size. (International) shipping included. *** check the FAQs for our Christmas special ***Estimated delivery: Feb 2012
Pledge $90 or more
For a $90 pledge, you pre-order a supersoft and comfy reconstructed sweatshirt (retail $120). Choose from Sweatshirt Pattern No. 1, 2, or 3 in the color of your choice and size. (International) shipping included. *** check the FAQs for our Christmas special ***Estimated delivery: Feb 2012
Pledge $150 or more
Pledge $150 and get both the T-shirt and the sweatshirt in the pattern, color and size of your choice, each personalized with your name on the label. The personalized pieces are only available on Kickstarter. (International) shipping included.Estimated delivery: Feb 2012
Pledge $450 or more
A $450 pledge gets you a special collection of six pieces (3 sweatshirts & 3 t-shirts in any preferred color, pattern and size) for you and your friends, each personalized with a name on the label. And we'll send you six 3D posters to go along with each piece. Only available on Kickstarter. (International) shipping included. *** check the FAQs for our Christmas special ***Estimated delivery: Feb 2012
Pledge $1,000 or more
For a $1000 pledge you get a slot in our T-shirt Pension Plan. Not only do you receive the six piece special collection (see reward 6), but you will also be the first to get 5 fresh pieces from the next 5 collections (31 pieces in total). (International) shipping included. *** check the FAQs for our Christmas special ***Estimated delivery: Feb 2012
Pledge $5,000 or more
2 backers Limited (1 of 3 left)
For a $5000 pledge we'll make you a 3D wolf shirt of your very own. Especially for our pledgers on Kickstarter, we will now make the Wolf available to the public. As the showpiece in our Digital Portraits installation, there has only been one. (Limited to only 3 pieces!). For comfort purposes, you'll also get a wearable T with your own personalized pattern to go with it. (International) shipping included.Estimated delivery: Mar 2012
Pledge $10,000 or more
0 backers Limited (1 of 1 left)
For a pledge this big, we haul you over to our HQ in Berlin, make a personal body scan and let you be the one and only star of the 4th Digital Portrait shirt. Your body & your personal memory turned into the most unique garment you'll ever own. As our personal guest, we'll treat you to a special tour through the city and show you the good stuff. (limited to 1 piece)Estimated delivery: Jun 2012