
Made with Swarovski Elements, SJH2O is a luxury swimwear line for women sure to get you noticed and envied!
SJH2O is a luxury swimwear collection for women who desire stunning, stylish, and unique swimwear. Not your average swimwear label, SJH2O is sure to go beyond the norm with different cuts, styles, embellishments, and color schemes guaranteed to get you noticed and envied.


The SJH2O S/S 2013 Collection will consist of a limited number of signature designed monokinis, bikinis, and trikinis. I wish I could show you the entire collection here on Kickstarter as they are bound to excite.... but...you’ll have to wait!




The entire S/S 2013 collection will feature Swarovski Elements (Not Pictured In Renderings...See video below). Actual colorways of swimwear may vary from renderings.


Have you ever tried to find swimwear that went beyond what every other woman was wearing? Have you ever tried to find swimwear for Spring Break, your birthday, a pool party, or that romantic vacation with that special someone? Then you know how daunting the task can be to find quality swimwear that not only looks great but is equally capable of getting you all the attention you deserve! With a BFA in Fashion Design & Marketing, I am extremely excited to be launching my first luxury swimwear collection. I have always been fascinated with diamonds and things that sparkle! So having Swarovski Elements in my swimwear is not a fad but a signature! I’m confident that you are going to love my Spring/Summer 2013 collection for all your special moments this coming summer! You’ll probably have a hard time deciding on your favorite piece as they were all designed to please! I would love for you to be a part of the SJH2O brand as we have a lot planned in the near future. To all the gentlemen out there...SJH2O would make the perfect gift for your special someone! A gift that's bound to get you brownie points! Trust me! I’m super excited and can’t wait to see you in SJH2O! In the meantime, Like, share, and Follow Us on Twitter! It's the quickest way to stay updated on our campaign!

We want you to be a part of the SJH2O brand from the beginning. Feel free to click on the available links of the agency's involved in bringing the vision of the S/S 2013 Launch of SJH2O to life! Companies such as Texollini, Swarovski, Pantone, Dana Damato, and Trendstop...just to name a few! We’re offering different backer rewards to reach our fundraising goal of $55,000. The funds will be utilized for trend research, swimwear fabric & notions, custom dyeing, Swarovski Elements, first samples development, photography, small-scale production, and marketing. With a successful campaign our swimwear will be available in limited quantities for pre-order via www.SJH2O.com March 2013.

Due to the high volume of apparel outsourced overseas, I’m proud to announce that our swimwear collection will be made and manufactured in the USA! Join the party! Check out our $25 pledge for your chance to score a patriotic beach ball!


As an Ingredient Branding Partner of Swarovski, our swimwear will feature the "MADE WITH SWAROVSKI ELEMENTS" label that will serve as a certificate of authenticity guaranteeing the premium quality and provenance of the crystals used in our swimwear.

Absolutely nothing! I want to thank you soooooooooooooo much for pledging and supporting my Kickstarter Project! Without your contributions, SJH2O would not be possible! So, Thanks A Million! Thanks A Billion! Thanks A Trillion and One:)!
Risks and challenges Learn about accountability on Kickstarter
Risk and challenges for our project include but are not limited to falling behind in our in-house production schedule, insane overnight growth and demand of the collection that exceed our predictions, and the most fearful – not generating the necessary buzz and sales. Having a BFA in fashion design and marketing and a knack for business planning, you can rest assure that this project is in the right hands. “This by far is one of the best if not the best business plans I’ve seen in over 30 years of banking” – SVP of Southern Territories - BB&T! That was a statement used to describe another business venture of mine called Studio Ready-To-Wear! You can bet my business plan for SJH2O is just as awesome! In my business plan, as a preventive measure, I have created a disaster recovery plan that feature alternatives to making this project a success should an unfortunate event arise. To make sure everything goes as planned, I’ve also created a calendar coordinated action plan that goes into detail all the necessary steps one must take to ensure a successful launch! As you can see, I love to plan! In addition to my fashion & marketing and business planning background, I have over 7 years of experience working for some of the biggest names in retail (Ann Taylors, Belk’s, Target, American Girl) which makes me even more confident that this project will end successfully.
FAQ
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Kickstarter operates on an all or nothing funding platform. This means you can pledge today worry free. You won't be charged until the end of our campaign which is Friday, November 23, 2012 and only if we reach or exceed our fundraising goal. If we don't reach our goal, you are never charged! How cool is that? You will be able to manage your pledge should you like to increase, decrease, or cancel your pledge via your Kickstarter account up until Friday, November 23, 2012!
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Indeed I did! To make my swimwear affordable to those who help fund my Kickstarter, I wanted to give my supporters a loyalty rewards card that they could use every season as much as they would like on all regular priced SJH2O swimwear. The discounts ranged from 5-25% off all regular priced swimwear. Our swimwear has a retail value of $450+. Due to the fact that Kickstarter doesn't allow discounts to be given as a reward, I had to pull them. I'm sorry! I really wanted you guys to have those savings! But make sure to go to http://www.sjh2o.com/#!form/cchx and sign up for our mailing list! Just enter your name, email address, and in the subject line write: Mailing List. Then list your mailing address in the body of the form and press enter! Who knows? I may just send you those loyalty reward cards afterall! XOXOXO
1
Backer
$500
pledged of $55,000 goal
0
seconds to go
Funding Unsuccessful This project reached the deadline without achieving its funding goal on November 23, 2012.
Funding period
Oct 22, 2012 -
Nov 23, 2012
- First created · 7 backed
- Stephanie Jaye 1412 friends
- Website: SJH2O.com
Pledge $15 or more
0 backers
You will receive a set of 5 SJH2O Rubber Wristbands!
Estimated delivery: Mar 2013Add $5 to ship outside the USPledge $25 or more
0 backers
MADE IN THE USA. In celebrating that our collection is made and manufactured in the USA, you will receive a Patriotic Beach Ball!
Estimated delivery: Mar 2013Add $10 to ship outside the USPledge $50 or more
0 backers
You will receive an autographed lookbook of our S/S 2013 Collection as well as the Patriotic Beachball.
Estimated delivery: Mar 2013Add $10 to ship outside the USPledge $75 or more
0 backers
You will receive a set of 5 SJH2O Rubber Wristbands, Autographed Lookbook, patriotic beachball, and a Kodak Max Water & Sport Disposable Camera! Great for capturing all the Glamour this summer! Make a splash...and don't worry about it! This Kodak disposable camera is waterproof to 50 feet! With 800 ISO Film!
Estimated delivery: Mar 2013Add $10 to ship outside the USPledge $100 or more
0 backers
You will receive a Limited Edition SJH2O Unisex Backpack and Autographed Lookbook.
Estimated delivery: Mar 2013Add $10 to ship outside the USPledge $200 or more
1 backer
You will receive a Limited Edition SJH2O Unisex Backpack, Autographed Lookbook, set of 5 SJH2O Rubber Wristbands, Patriotic Beach Ball, and Kodak Max Water & Sport Disposable Camera! Great for capturing all the Glamour this summer! Make a splash...and don't worry about it! This Kodak disposable camera is waterproof to 50 feet! With 800 ISO Film!
Estimated delivery: Mar 2013Add $15 to ship outside the US