Stretch Goal Reached!
We’re just passed the halfway point of our KickStarter project and wanted to provide another quick update to keep everyone informed on our progress. We have been working harder than ever to make sure this product gets to our backers on time. Here are a few of the key items we have been working on:
1. Stretch Goal Reached! We have well surpassed our stretch goal and are proud to show you a concept design that we have created to make the looks of the NanoLight more attractive.

The idea of imprinting artwork directly onto the light bulb is something we have never seen anywhere. There are a few options here:
- We can take this design and imprint it on all white colored NanoLights that will ship. This can be done at no extra cost.
- We can offer the choice to the customer whether he/she wants a plain white NanoLight or one with an imprinted pattern. In this case, it adds extra complexity to make two types of bulbs and therefore the NanoLight with artwork will cost a few dollars more.
- If this idea sounds strange for a light bulb and doesn't seem to serve as any benefit, we can scrap the idea.
We are very interested in your comments and constructive feedback because this will dictate what we will do. Let us know by adding a comment on this update. Even if it is just "I like it" or "I hate it", we really want to know. Help us make the NanoLight be the best it can.
If you have other artistic ideas for other NanoLight designs, please talk to us.
2. RoHS: We are very happy to let you know that we will be adhering to the RoHS manufacturing process for the printed circuit board used to make the NanoLight. RoHS stands for "restriction of hazardous substances" and it is a directive that limits the use of certain materials that are known to be toxic to the environment, most notably lead and mercury. Given that this product is designed to be as energy efficient and green as possible and given everything that our team stands for, it is an absolute no-brainer decision to go this route and deliver an environmentally friendly product to you. The extra cost to do this will be absorbed by us. You will not see any difference in the final product.
3. Manufacturing Progress: we have already started procuring the necessary components for our first batch of NanoLights and are excited to be starting the assembly process soon. We would like to begin production with a small batch of NanoLights starting on the week of February 18th. During this trial run, we aim to define our assembly and QA processes to ensure a high quality end product, and to figure out how to best maximize production efficiency.
4. Dimmable Feature: We have been working rigorously in the lab on this ever since our last update and we have made very good progress. Within the next few weeks, we are aiming to have a working prototype completed and ready to share with you in a video.
5. Website: Our website is constantly maintained to stay up to date. We have some media features in various newspapers and editorials, as well as a live television interview. If you would like more information, our web site is a great place to look first. We have also been keeping an updated list of our generous supporters ($300 reward or above) on our home page.
6. Twitter: If you have not done so yet, please follow us on Twitter @theNanoLight! For those of you who contributed to the $1 reward, we will be posting your twitter shout-out soon, so we'd love it if you could see it! Our twitter page is also a good place to go for live updates of what is happening in the world of the NanoLight. We also provide random tips for energy conservation as well as pictures and current events related to our product.
Thank you everyone for your gracious support and genuine interest for the NanoLight.
The NanoLight Team

5,746
Backers
$273,278
pledged of $20,000 goal
0
seconds to go
Funding period
Jan 7, 2013 -
Mar 8, 2013
(60 days)
- First created · 5 backed
- Has not connected Facebook
- Website: theNanoLeaf.com
Pledge $1 or more
194 backers
Thank you from the NanoLight team and a shoutout on Twitter. As a small startup, we really appreciate any support we can get.
Estimated delivery: Mar 2013Pledge $30 or more
17 backers Limited (483 of 500 left)
One BLACK 10W NanoLight (75W-Equivalent). FREE International Shipping.
Estimated delivery: Oct 2013Pledge $30 or more
500 backers All gone!
One 10W NanoLight (75W-Equivalent). Available in Black or White. FREE International Shipping.
Estimated delivery: Jul 2013Pledge $30 or more
500 backers All gone!
One WHITE 10W NanoLight (75W-Equivalent). FREE International Shipping.
Estimated delivery: Sep 2013Pledge $30 or more
500 backers All gone!
One BLACK 10W NanoLight (75W-Equivalent). FREE International Shipping.
Estimated delivery: Sep 2013Pledge $30 or more
387 backers Limited (113 of 500 left)
One WHITE 10W NanoLight (75W-Equivalent). FREE International Shipping.
Estimated delivery: Oct 2013Pledge $30 or more
499 backers All gone!
One 10W NanoLight (75W-Equivalent). Available in Black or White. FREE Shipping.
Estimated delivery: May 2013Pledge $35 or more
176 backers Limited (824 of 1000 left)
With LEAF Design - One White 10W NanoLight (75W-Equivalent). Free International Shipping
Estimated delivery: Sep 2013Pledge $45 or more
500 backers All gone!
One 12W NanoLight (100W-Equivalent). Available in Black or White. FREE Shipping.
Estimated delivery: Jul 2013Pledge $45 or more
474 backers Limited (26 of 500 left)
One BLACK 12W NanoLight (100W-Equivalent). FREE International Shipping.
Estimated delivery: Sep 2013Pledge $45 or more
500 backers All gone!
One WHITE 12W NanoLight (100W-Equivalent). FREE International Shipping.
Estimated delivery: Sep 2013Pledge $45 or more
363 backers Limited (137 of 500 left)
One WHITE 12W NanoLight (100W-Equivalent). FREE International Shipping.
Estimated delivery: Oct 2013Pledge $45 or more
500 backers All gone!
One 12W NanoLight (100W-Equivalent). Available in Black or White. FREE Shipping.
Estimated delivery: May 2013Pledge $50 or more
177 backers Limited (823 of 1000 left)
With LEAF Design - One White 12W NanoLight (100W-Equivalent). Free International Shipping
Estimated delivery: Sep 2013Pledge $100 or more
98 backers Limited (2 of 100 left)
Exclusive WHITE 12W NanoLight that produces >1800 Lumens output. Even brighter than 100W-Equivalents. Creating using the best components available without any regard for price. FREE Shipping.
Estimated delivery: Sep 2013Pledge $100 or more
68 backers Limited (32 of 100 left)
Exclusive BLACK 12W NanoLight that produces >1800 Lumens output. Even brighter than 100W-Equivalents. Creating using the best components available without any regard for price. FREE Shipping.
Estimated delivery: Sep 2013Pledge $100 or more
49 backers All gone!
Exclusive 12W NanoLight that produces >1800 Lumens output. Even brighter than 100W-Equivalents. Creating using the best components available without any regard for price. Available in Black or White. FREE Shipping.
Estimated delivery: May 2013Pledge $100 or more
44 backers Limited (156 of 200 left)
With LEAF Design - Exclusive WHITE 12W NanoLight that produces >1800 Lumens output. Even brighter than 100W-Equivalents. Creating using the best components available without any regard for price. FREE International Shipping.
Estimated delivery: Sep 2013Pledge $100 or more
44 backers All gone!
Exclusive 12W NanoLight that produces >1800 Lumens output. Even brighter than 100W-Equivalents. Creating using the best components available without any regard for price. Available in Black or White. FREE Shipping.
Estimated delivery: Jul 2013Pledge $300 or more
71 backers All gone!
One 10W NanoLight (75W Equivalent), One 12W NanoLight (100W Equivalent) and One Exclusive 12W NanoLight (>1800 Lumens). Also, you will be added as a contributor for making the NanoLight a reality on our website. Available in Black or White. Free Shipping!
Estimated delivery: May 2013Pledge $300 or more
16 backers
One 10W NanoLight (75W Equivalent), One 12W NanoLight (100W Equivalent) and One Exclusive 12W NanoLight (>1800 Lumens). Also, you will be added as a contributor for making the NanoLight a reality on our website. Available in Black or White. LEAF design optional. Free International Shipping!
Estimated delivery: Jul 2013Pledge $1,000 or more
7 backers
Exclusive 12W NanoLight that produces >1800 Lumens output that has a personalized message engraved into shell of the NanoLight. Your name will also be added to the contributor list that will be shipped with each NanoLight.
Estimated delivery: Apr 2013Pledge $2,000 or more
0 backers Limited (1 of 1 left)
The most energy efficient of all NanoLights - The single world's most energy efficient light bulb! We guarantee that from all the light bulbs we produce, this bulb will be the best! It will come with a testing report and a certificate of thanks that will describe some of the things that the generous contribution will allow us to do.
Estimated delivery: Sep 2013Pledge $10,000 or more
0 backers Limited (1 of 1 left)
Free travel and accommodations to the NanoLight Manufacturing Facility and tour of our LED Manufacturing Facility in GZ, China. Also meet and hang out with the NanoLight Team.
Estimated delivery: Apr 2013
Comments
Creator Micheal O'Loinsigh on February 18
The nature design looks really great. Opens the opportunity for peoples personal design preferences with a range of designs after a while.
At the moment it is not that important though i feel. Reduce the cost at all costs to get started for yourseves and the buying public and get the product out there working and proven. Fashion statements can be focused on once it is shown to work and you can relaunch it over and over again then :-)
Creator Martin Hansen Andersen on February 18
Don't make a fundamental business mistake... Now!
Please read this short but VERY insightful post about the famous jam study, to steer clear of a common business mistake:
http://www.ricardobueno.com/too-many-options/
Creator Jim Young on February 17
Love the idea. Women will find it attractive and men will enjoy the savings. Great Marketing.
Creator Brian Stohr on February 17
Once artwork is part of the picture so to speak it opens up entirely the world of designers, branding, advertisements and so forth. Considering the lifespan of the bulb, then why wouldn't someone want to have high class designer bulbs in their ceiling fan lights (where bulbs don't usually have shades and are visible during the day when not using them.) Become like Fabergé egg, but light bulbs.
I can think of a dozens designs from looking like circuit boards with lots of tracings, natural looking stone, marble, gemstones, hello kitty, cats, famous quotes, death star, draw your own. Once you have automated industrial production, customized orders should be no trouble. Thousands of products have similar concepts of customized variations. Why? it is just a light bulb some have said. How many fashion, art backers could you get if there is an entire new medium to get a design out to market on a product someone has to buy anyway.
Creator Nekola Noel Prosperie on February 16
Not the design in the pic above..but love the option to have one with artwork so the design is more attractive...& I would gladly wait a lil longer for the bulbs for one that has artwork
Creator Nekola Noel Prosperie on February 16
Love it
Creator Griffin on February 16
I like the art and the plain bulb. I will be happy whichever I receive.
Creator Kevin Lampo on February 15
I never understood the black design. It retains heat and absorbs light, neither are good for a light bulb. I would rather see plain and floral as the 2 options. At production rate the cost of the pattern is pennies and adds options to where the bulb can be installed, think down light lamps in restaurants.
Of course the best option is still a full dimming bulb but you all know that.
Creator Cyril Ng on February 15
I like it.
Creator Lloyd Ropchan on February 14
I like the idea of the pattern fo when the bulb is off, but still visible. Good idea.
Creator Joseph Ip on February 14
While it does not add any functionality, I like the artwork idea as it gives a more finished look to the product.
Creator Laura Stevens on February 14
I prefer the NanoLight without pattern. I think that pattern adds too much complexity for what it's worth. It drives up the price, but I don't see any gain. I would prefer investing in a LED that is more cost effective and affordable. How often you do peer at your light bulb, anyway? I am not saying the look of the bulb does not matter. The bulb should have an appealing look, but it should be due to basic design of the bulb itself, not pictures drawn on it.
Creator Frank Talbot on February 13
For what I want to use mine, I'd prefer plain white. The pattern is a good idea (even if I don't like this specific one) but right now I'd say focus on shipping those then worry about patterns and artistic extras.
Creator RSIxidor on February 13
I think this is a great idea, but be sure to give people the option of whether they want it. The design presented is not one I would want, but I am sure it is attractive to others.
Creator Aras on February 13
I love the artwork design. However, maybe it is better to leave it blank, and give people example pattenrs that they could draw on their lights or etch with a laser cutter. I think the designs would be a great way of personolizing the bulbs and turn them into a functional and personalized gift.
Creator Andrew Kunz on February 13
The pattern idea is great, but if I were you, I would focus on keeping the early runs simple. If you do it, I'll take one patterned, but I'll be just as happy with plain for V1.
Creator Alain Joaris on February 13
If you were to put this up for production with a pattern, you should also find a way to use plain white material since the black edges of the parts somewhat jeopardise the beautification effort. This would actually be nice even without patterns, although then of less importance for a plain white bulb.
Creator Ali Grotkowski on February 12
I love the idea of the pattern for when the light bulb isn't lit! It's a definite attraction!
Creator Chris B. on February 12
"The idea of imprinting artwork directly onto the light bulb is something we have never seen anywhere."
Well, yeah. With respect (and aside computer monitors), how often do you stare at a light bulb while it is lit?
Creator Steven Daugherty on February 12
The pattern is very attractive, but I think it is a better idea for later. The plain white will reflect more light, and the unique shape of the bulb will draw plenty of attention. Later after you are in full production you can add glitz.
Creator Dan Gerbarg on February 12
no vines for me...a black lightbulb is plenty awesome for me!
Creator Caryn Cameron on February 12
If you add the vines I'll switch from the black, because the vines make it beautiful.
Creator Richard Perry on February 12
I think the pattern looks great and if you can add it for little or no cost then make it standard.
Sure it may be technically pointless, but at some point you will be selling to the public and the design makes it look more friendly and likely to catch peoples attention.
I would also add the 'NanoLight' brand DISCREETLY to the imprinted design as people may want to buy more later on and need reminding of the name.
Creator Berno Kneer on February 12
Great Design. I like it. I think you should go for it!
Creator Paul Kinnaly on February 12
Personally, I think the printed graphics are a waste of resources. Folks buy bulbs to produce light. Your design, providing true omni-directional LED illumination, is what counts. IMHO, you should focus your energies on lighting, not artwork.
Creator Jim Moore on February 12
I do not see the graphic design idea as a good use of resources. You have a great product, that you need to get into the market fast and first. Put the graphic design idea in your Tomorrow File.
You probably have these on you To-Do list but:
1. In the North woods of Minnesota, and in other places around the world, we could use a more cost effective outdoor bug light. As I understand it any wavelength higher than about 650 nm is invisible to most flying insects.
2. What about a replacement for the power hungry Reflector Flood or Spot Light bulbs?
Creator Matthew Liddick on February 12
I like the floral design, I would pay an extra ~3 bucks for it. That said I would be more interested in the bulb being dimmable. Also please put some focus on the CRI of the bulb, one of the reasons people thought early compact florescents were ugly was the low CRI. The DOE L prize had a stipulation that the winner had to have a >90 CRI, the winning Philips bulb has a CRI of 93. I don't think allot of people understand what a big difference CRI makes in the subjective perception of how good a light source is. Keep up the good work guys.
Creator Sonia Koval on February 12
I don't much care if it comes with a design (and the vine does look nice) but for my purposes (use I'm planning for this batch I've pledged for) not willing to pay extra for it. Maybe for a future purchase, different use, & if dimmable.
Creator Mark Knapp on February 12
Absolutely LOVE the floral design!!! I'm also wondering if there might be another version of this bulb which emits ideal wavelengths of light for growing plants. Seems like this is the next logical step for such a bright light with such low heat and energy consumption. (I'm always looking for new products which will help humans grow plants when the US Food Industry inevitably collapses. I think this may be an integral part of the solution!)
Creator EnigmaticSoul on February 12
At first, I shied away from the idea of being forced into a floral pattern if buying a white Nanolight, however the more I thought about it, the more I warmed up to the idea. While I am a utilitarian technophile that would have no problem adopting the unique shape of the Nanolight, my spouse is not. She is much more drawn to the aesthetics of an item, and the new pattern might help to conquer what otherwise might be a challenge in accepting such a radical new shape and appearance.
The short answer is that I would accept the option of having all white nanolights printed with a pattern, but would not likely pay more for it.
Creator Melanie Dugan on February 12
As an artist when I first saw the nano light design I liked it -the mechano-like look of it . I liked how the functional components of the bulb became the the design components too.
In this concept the very decorative nature of the design is at odds with the strong functional design elements in the bulb . It looks like you are trying dress something up but not successfully.
I would suggest that you stick with the original design elements and try to add to these in your design choices . For instance you could use pure colours, handle the design in a modernist style - lego and their design choices come to mind .
Your bulb is unique and different from anything else I have seen - do not try to make it look like something that one might see at a home decor store.
I realize the funky and designer market is smaller but it helps your product stand out as something new and different.
It also seems to reflect your current engineering philosophies about your product.
Best of luck and I look forward to what is next!
Creator Thomas P Miller on February 12
I like the design very much. I am just wondering how often there will be an exposed bulb to show off its design. I would imagine a shade of some type would be covering it right? Not sure if the extra cost warrants it
Creator N.H. on February 12
I like the design but only support it if there is no additional cost to backers. The hope is that future iterations can be made cheaper so that this bulb can have mass appeal and NanoLight can be a large success while helping stem the global energy consumption. The dimming feature on the other hand is definitely something to focus on as this is increasingly required in lighting products. Please keep up the great work!
Creator David MacDonald on February 12
Superb design, I like it !
Creator Martin on February 12
Use this design for all white lamps. I like it!
Creator Adrian Young on February 12
The pattern emphasizes your 'ecological' theme, doesn't reduce functionality, doesn't add to the price, and doesn't degrade the product aesthetically. What's not to like? A number of people have said they won't see it behind a lamp shade, but I can envisage installations where the bulb itself, when off, is a design element. The print design fosters that type of initiative. Go for it, I like it!
Creator Steve Rentmeesters on February 12
Having a pattern is an interesting idea, but none of the bulbs in my house are visible. I would prefer to see a silver mirroring surface to reflect more light back out after hitting the lamp shade, etc. Another interesting feature would be color temperature (I prefer 6500K for viewing art).
Creator Giselle on February 12
Artwork is great because it can used as actual art when the bulb has exhausted it's use... kind of how old bulbs are used now with a retro feel. Pretty cool!
Creator Mike K on February 12
I like the design imprinting. A couple possibilities for designs:
A. Artistic design/pattern like in the photos
B. something iconic for NanoLight
C. A combination of artistic design/pattern and NanoLight icon (logo, URL, etc)
Ps. Great to hear the progress on the dimmable feature!
Creator Alek Ristov on February 12
And another think people, READ the update. Stop with the "I would like a dimmable option" comments. If you read the update they are saying they have been working rigorously on that option.
Doing a great job guys!
Creator Alek Ristov on February 12
Love the idea, makes the bulb unique and looks nice.
Creator Tulakarn on February 11
I would help us to make decision easily if you can show us some picture of the reflection on the wall.
Creator Jayson Kalicinski on February 11
I like the artwork as it will add to the conversation piece many of these first run bulbs will be. But really, I'm getting the black version, so don't take my word for it.
Creator Jo-Ann Wilsbech on February 11
I like the idea of artwork. It can expand marketing possibilities for the future. But for this project, I vote to keep the bulb plain.
Creator Rhel on February 11
I like the concept. And some of the ideas being put forth below, for further down the line, sound pretty interesting: advertising, designers/artists (perhaps limited editions), different colors…
For the initial run, though, stick with the black and white schemes. Get people used to the concept & the name, first.
Creator Ryan Shook on February 11
I like the plain bulb. 90% of the time you won't see the bulb anyhow. I do appreciate thinking outside the box though.
Creator Sylvain Rousseau on February 11
Most ligth in my house are dimmable so it's what i'm looking for first.
Creator Michal Todorovic on February 11
Cute... but my advice is to work on functionality first. You guys are having a hugely successful project, and you might be overwhelmed with the success. I like dimming as that fits with your mission, but the pattern stuff is a distraction if it interferes with you guys shipping. Just my 2 cents from seeing other projects get behind; backers are more sympathetic with the changes if they improve the usability/value of the item rather than the aesthetics.
Creator Neil Gaitan on February 11
I really like the pattern idea, it adds to the appeal of the product,.
Creator Martin on February 11
Good idea, i like it