A lifestyle magazine for the intelligent and fashion-oriented crafter -- designed to inspire and illuminate on a variety of topics.
Genet Quarterly is an "inspirational" -- a devotional for crafty and creative folk who love seeking out and learning about different topics that help them keep inspired while creating. Each issue focuses on a carefully selected topic and visually explores subject matter related or connected to that topic through fashion, textiles, home decor, and artisan handiwork. In addition, the topic is explored through insightful articles written by knowledgeable crafters and researchers.
Issues will be released quarterly as a free pdf magazine, mainly funded by advertising, carefully-chosen product placement, and pattern sales. In the future, -- or if this first launch exceeds its goal -- it may be possible to add a print option by special order. Each issue will also coincide with the release of exclusive patterns (knitwear and sewn garment patterns) designed by independent crafters who are paid in a 50/50 split per pattern purchase, and a subsequent fabric collection, which will be available both on Spoonflower and in the Genet Quarterly shop. Knitting patterns will be made available on Ravelry; other patterns and DIYs not included in the issue (most DIYs will be included in the issue, some sewing patterns may not be included) will be available for purchase in the Genet Quarterly shop.
The idea for this publication came about after I noticed a severe lack of fashion and trend-oriented multi-craft sources. Tired of the kitschy crafts and over the top fashion articles that didn't seem to address the crafters I knew, I decided to take matters into my own hands. Genet Quarterly is the result. The first issue's topic is 'Geometry', and within the wide spectrum of that topic we will explore the prevalence of simple shapes in modern design and craft, the popularity (and often misrepresentation) of native-inspired design, and the application of these visual shapes to various craft media (knitting, sewing, crochet, embroidery, needlepoint, braiding, painting and more). I hope to include in this first issue articles by fine artists and mathematically oriented crafters. Garments and accessories shown in fashion articles will have patterns available for purchase or will be available online through independent stores -- the same applies to articles shown in the home decor sections of each publication.
From the selected typography to fashion photography and home decor, imagery, each issue will be graphically designed and geared so that all included material exudes the feeling and inspiration of the issue's central topic. It is my goal to make the final product bot full of interesting issues and visually beautiful, the electronic equivalent of a "coffee table" print publication.
A peek at the fabric collection:
So what's a Genet, and why did you name your magazine after one?
A Genet is a sort of wild cat, related both to our household pets and also to more wild creatures like the mongoose. I loved the look of this truly unique animal, which looks both primitive and elegant at the same time -- I felt that it almost had a foot in both doors, the past, and the present, just like a lot of folks who are interested in crafting and making things with their hands. The genet has a natural curiosity, an interest in all things, and I thought that that made a wonderful bridge to what I want to see this magazine become.
What does your money go to?
Your contribution to this Kickstarter project all goes directly into making the project happen - producing and designing the magazine, hiring photographers and models, renting garments and products to feature for the shoots, and paying for some of the work the designers and writers are contributing. It will also help fund supplies for any DIYs, garment materials, and visual details you'll see in the issue. Any money outside of the issue will be put to good use producing the next one.
If you are a designer, writer, artist, crafter, or you have something that you make that you think fits the theme of our issue, drop me a line at email@example.com! We are always taking submissions. For knitting or crafting designs we would prefer that your submission come with a black and white ink or pencil (or digitally drawn) lines sketch so that the colors and materials in the issue can be applied. All submissions will be reviewed and everyone who submits will be responded to!
Yes, there is! You can view parts one and two of the mood board for Issue I in the 'updates' section of this Kickstarter, or on Flickr here:
pledged of $16,000 goal
seconds to go
Funding Unsuccessful This project reached the deadline without achieving its funding goal on June 15, 2012.
May 11, 2012 - Jun 15, 2012 (35 days)
Pledge $10 or more
Preview a mini-issue of the first volume a month before it is released to get the leg-up on other readers. This mini-issue is 5 pages and is ad-free (approximately 1/9 of a final issue)Estimated delivery: Aug 2012
Pledge $25 or more
Reward 1 + Preview of the coinciding fabric collection, and a handwritten thank-you card from Hannah.Estimated delivery: Sep 2012
Pledge $50 or more
Reward 1 + Reward 2 + Drawstring project bag made from a fat quarter of this issue's fabric collection and other high-quality materials, screen printed with our logo. A mention in the launch issue's contributor pages.Estimated delivery: Sep 2012
Pledge $60 or more
1 backer Limited (59 of 60 left)
Advertiser-Only Award: a 1.5" x 3" custom-designed advertisement at the bottom of one of the magazine pages (only 20 of 40 pages have these ads, only 3 ads per page.)Estimated delivery: Sep 2012
Pledge $100 or more
Reward 1 + Reward 2 + Reward 3 + A set of three fat quarters from the fabric collection (choose Viridian, Violet, Sky or Tangerine)Estimated delivery: Sep 2012
Pledge $250 or more
1 backer Limited (9 of 10 left)
Advertiser-Only Award: a full page ad.Estimated delivery: Sep 2012
Pledge $450 or more
0 backers Limited (2 of 2 left)
Advertiser-Only Award An inside or back cover page ad.Estimated delivery: Sep 2012
Pledge $500 or more
Reward 1 + Reward 2 + Reward 3 + Reward 5 + Complete pattern collection from the release issue for free and a fat quarter collection of all the fabrics.Estimated delivery: Sep 2012
Pledge $1,000 or more
Rewards 1, 2, 3, 5, 8 + A handmade (knit or sewn) accessory piece from the release issueEstimated delivery: Sep 2012
Pledge $3,000 or more
0 backers Limited (8 of 8 left)
All previous rewards + Guest editorship of an upcoming issue of the magazine, including a 'letter from the editor' written by you.Estimated delivery: Sep 2012