About this project
Hi!
I am launching a very hip and irreverent, fashion savvy, forward thinking, female driven travel & lifestyle site. This is an independently driven project that has long been in the works, for years. It has been on the back burner for some time now, a project who's timing is now pitch perfect.
There is nothing quite like it currently in print or on the web. It has a definitive vision and voice that will set it apart from any other travel, lifestyle and or female driven media projects, networks or businesses.
The title of the site and the many subsections are all worked out, fully realized, ready to go and will be released, once the site is launched.
The main title is very catchy and lends itself to many ancillary projects from a series of very hip guide books, a radio show (already in the works) and the licensing of many products.
The site will be largely content driven. I will bring in my many areas of expertise, from fashion, food, wine, spirits, adventure travel, golf, spas and entertainment. We will be featuring prominent women, global in scope, not just Hollywood from TV, film, comedy, media and literary circles from around the world.
There are many subjects and subsections to the above listed and in the many other areas of travel and lifestyle that will be explored and featured. They will be covered in an irreverent, fun and refreshing way.
Content will involve all forms of media; radio, pod casts, photo galleries and of course content. In addition we will be producing independent film & TV projects on the site.
There will be a section for an interactive global community where the audience can interact, post and contribute. They will be privy to insider travel, lifestyle and entertainment news, events and specials and will be able to compete for lifestyle and travel contests. More disclosed upon launch.
There will be a lot of insider content and several contests on the site.
The vision and the voice of the site is fully worked out. The need for seed money at this point is largely needed to cover the initial creative, technical, business and legal needs that are needed in order to launch.
The main need is for the building and set up of this site.
The site needs to be built, with its many subsections for content and for various areas for multi media, from pod casts to radio and photo galleries.
On a creative level, I need to hire a graphic artist. I have an icon for the site and for the business. I need several graphics prepared each of the many subsections.
Business wise, the business needs to be set up and the site needs to be set up for the business that will take place on site from the merchandising to travel.
Legally, I need the many aspects of business and the legal issues handled in advance.
This fashion forward, jetset savvy travel and lifestyle site is for women who love to travel and or are adventurous in spirit. No matter who or where they are, they are living life to the fullest.
I welcome and thank you for getting involved in the launching of this travel & lifestyle website for hip, irreverant, adventurous women who are living ahead of the curve, setting the bar & drinking at it too.
If you have any questions regarding the project, please contact me. If you want to know more about me or my background, read my profile on this site.
If you want a little something, something for you efforts, energy & generous contribution, and lets face it who doesn't, take a look and see what each contribution gives you in return. There are some seriously jazzy prizes at each contributor level.
Fellas if the Hollywood makeover isn't for you, perhaps you can gift your lady friend, coworker, sister or you may want to reconsider the once over for yourself. You just may want to jump up your game for the new fall season. All makeovers are unisex savvy with stylists, hair, make up or barber (Hollywood shave) and facials as are the drinks, dinner, trips and all other rewards listed.
PS The site may be for women, but get set to be a fan.
PLEASE do pass this on to your mates. If you can or cannot give, you may know someone or perhaps several someones who may be able to give a lot. Here's hoping!
Regardless, its grassroots and requires community fertilizer.
Thanks in advance for playing a part! I'll for sure see you on the site and out on the open road.
Keep exploring! Cheers!!!
Many Thanks!
Karen Loftus
# 310 285 8107
karenlofty@aol.com
Twitter: LAKarenLoftus
www.karenloftus.net
You Tube: http://www.youtube.com/watch...
Kyte TV travel vlogs - A LOFTY LIFE http://www.kyte.tv/ch/302263-a-lofty-life &
NOTES FROM THE ROAD http://www.kyte.tv/ch/302267-notes-from-the-road
FAQ
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pledged of $12,500 goal
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Funding Unsuccessful
This project reached the deadline without achieving its funding goal on September 14, 2009.
Pledge $20 or more
Inclusion & a THANK YOU ON WEBSITE ON FOUNDERS PAGE, which will remain there for the life of the site. + FOUNDER BENEFITS which are similar to subscribers on radio. You will be privy to insider benefits, discounts & giveaways for the first year. A Personalized THANK YOU CARD will be sent to you.
Pledge $50 or more
An INSIDERS NEWSLETTER documenting the financial, logistical, technical & creative undertakings involved in the launching of the site. An insider's newsletter will continue once launched and be sent seasonally. + Same as above
Pledge $100 or more
LONG SLEEVE COLECTOR'S T SHIRT w/ Site's Logo & Founders Logo + Same as above $20 & $50 REWARDS
Pledge $250 or more
FOUNDERS COCKTAIL PARTY- A night out in LA at a top hot spot w/ drinks made by one of LA's top mixologists. Drinks & Apps included. Day wil be videotaped, recorded and written about and posted on the site. If you can't make it to LA for The Founders Cocktail Party, you can gift the spot to someone + Same as above the $20, $50 & $100 REWARDS
Pledge $500 or more
FOUNDERS DINNER PARTY - A Dinner Party will be held in LA at a top restaurant with a well known LA chef. The event, restaurant and chef will be video taped, written about and posted on the site once launched. If you can't make it to LA for The Founders Dinner, you can opt to gift it to someone. Dinner & Drinks included. + Same $20, $50 & $100 REWARDS
Pledge $1,000 or more
FOUNDERS HOLLYWOOD SPA DAY - A day at a Hollywood spa complete with champagne, strawberries & a spa treatment. Day will be recorded & written about for the site. + Same $20, $50 & $100 REWARDS
Pledge $2,500 or more
FOUNDERS SLEEP OVER - A One night stay for two in a top LA Hotel. The posh and pamered evening comes with a decadent dinner for two. The night will be written about, videotapped and recorded for the site + Same $20, $50 & $100 REWARDS
Pledge $5,000 or more
THE HOLLYWOOD MAKEOVER - A day of pampering & prepping for a big night out. A Hollywood spa & salon visit complete with a full cut & color, done by a top Hollywood Hair Stylist in a Beverly Hills Salon plus a Full Make over with make up done by a top LA Make Up Artist from TV & Film & a Full Fashion Look put together by a Top Hollywood Celebrity Stylist. It's a Million $ Look in a Day.
Pledge $10,000 or more
THE WEEKEND WHIRLWIND - A full weekend away, 3 days 2 nights at a top resort for two complete w/ dinners & a spa treatment. This weekend will be recorded on video & written about to be posted on the website. May involve outside media coverage of the event as well. The donor can write about their weekend & be in the vidoe as the well as host of the travel clip if they choose to do so + Same as $20, $50 & $100 REWARDS.
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Karen Loftus’ Bio
Karen Loftus is an International Comedian, Writer, Journalist, Travel & Lifestyle writer (Fashion, Entertainment, Food, Spirits & Wine, Spas & Golf), Producer and Philanthropist.
Her many talents, interests and her levels of expertise in the areas of entertainment, philanthropy, fashion, food & beverage, fitness and international marketing and events have given Karen the strong, rich and multi layered background that is needed to successfully execute this project.
After globetrotting through The Middle East, Europe and Asia, entertaining expats, execs, US troops abroad and theater savvy audiences around the globe, award winning playwright, Tennessee Williams Fellow and international comedian Karen Loftus took a break from touring, slipping in to journalism, putting on the page what she once delivered onstage.
Karen worked with many of the US weeklies, In Touch, Life & Style, OK!, US Weekly, Inside TV (TV Guide) & UK's fashion savvy weekly Grazia Magazine covering all of the major award shows and red carpets for The Oscars, Grammy's, Emmy’s, AMA's, SAG, Globes and MTV VMA's. She reported on celebrity fashion, trends and events on the carpet at countless parties, premiers, pressrooms, junkets, all of the fashion shows and every fashion or celeb savvy event in LA, Vegas, Miami and Sundance.
One surreal year of covering the celeb set on Hollywood’s red carpet later, Karen ran back to the open road in search of more stamps on her passport.
As a journalist, Karen naturally found her definitive niche in travel writing, covering vino trends in travel and culinary and cocktail tourism. It was a coming home as her Irish grandparents ran a speakeasy, distilled their own spirits and ran many a famous pub and restaurant in Philadelphia. She rang in her first notable New Year’s at age five with a crisp, bubbly one.
Growing up in the suburbs of Philadelphia surrounded by the Irish influence she knew her way well around the bar, was a competitive golfer and acquired the gift of gab from her Dad the quintessential Shenachie (an Irish storyteller.)
On the cocktail front, she has since covered The Cocktail World Cup with the world’s top 42 bartenders in New Zealand, attended Tales of the Cocktail in New Orleans, the epicenter of the US spirits scene and has judged many international cocktail competitions for several brands.
This fashion forward foodie has taken great risks and gone to extreme journalistic measures on the global road, parasailing, bungee jumping, four tracking and canyoning in search of the story. Currently, she writes for a diversified portfolio, a number of high-end luxury, travel, lifestyle and fashion magazines, websites and newspapers from regional to national and international.
Along with her affinity for food & beverage, Karen also has a passion for fashion. She penned a monthly fashion column Who, What, Wear (Miami, Atlanta, Vegas & Detroit) and a quarterly trend column Trendspotting for Six Degrees Magazine, both of which she launched for the magazine. She covered red carpet fashion and trends for Lifetime TV, US, UK, Australian, New Zealand and German magazines and for the global fashion magazine Lucire where was West Coast Associate Editor for three years.
She hosted a fashion based show The Loft on IFashion TV and was Reuters on air fashion correspondent for celebrity style and red carpet fashion at The Oscars.
Through her company Loft Consulting, she worked independently with major US based and international fashion houses, traveling the globe with biannual trips to Europe and Asia, tracking global fashion and lifestyle trends that would then influence US and international lines for future seasons. Her work launched many trends for several well-known, top tier brands sold at Barney’s, Neiman’s and Sak’s.
With Loft Consulting Karen works with a number of international designers and lifestyle lines, introducing them to the US market. She builds their brand in the US and globally through celebrity branding and product placement in film and TV.
She’s produced fashion-based events, The Lofty Style Lounge in LA at with several members of US and international media outlets, celebrity and film and TV stylists and several celebrities from Desperate Housewives, High School Musical, Lost, The OC, Entourage, Nip/Tuck, CSI, Californication, The L Word, 24, Idol, MTV, VH1, Comedy Central & Access TV and many others. She’s dressed several celebs for red carpet events and TV shows.
Her background as a writer prior, she is an award winning playwright and an international comedian. Her shows It’s a Man’s Man’s, Man’s, Man’s, Man’s World, A Two Woman Show, Barbie’s Dolls, I’m Not the Blonde You Think I Am have all stormed at international theater and comedy festivals.
Her most recent show, American Woman, A One Woman Comedic Invasion was all about her international travels. www.karenloftus.net (Karen produced and promoted the international tour and secured cross promotions and sponsorship deals in each international and domestic city.)
Karen is a travel addict and is most at home when she is away from it.
In between Karen’s international touring she developed a non profit program called Body Comedy. Using humor to heal, she worked with prisoners, prostitutes, women and children, survivors of domestic violence, physical and sexual abuse in shelters, prison and centers in LA and on the road while touring. For more information: http://www.karenloftus.net/bodycomedy.htm) She has been featured in documentaries and news programs in the US, UK, and Asia for her work, called a Women to Watch by Ms Magazine and a Rebel With a Cause by CNBC.
Karen’s taking her rich and interesting background, her many passions and bringing them all together to weave in to this one female driven travel and lifestyle website. There is nothing like this on the web or in print. It is definitively her irreverent yet impassioned vision and voice, with a global scope that speaks to many women from all walks of life.
The title for the site is set as are the many rich and interesting subsections, none of which are released here. It wills be revealed once the site is launched.
There are many multi media aspects to the site. It will be a global interactive community of hip, adventurous, risk-taking, interesting women independent in mind and in spirit.
Contact info: karenlofty@aol.com / www.karenloftus.net / Cell # 310 280 6757 / VM: # 310 285 8107
Website: www.karenloftus.net
Kyte TV travel vlogs A LOFTY LIFE http://www.kyte.tv/ch/302263-a-lofty-life
& NOTES FROM THE ROAD. http://www.kyte.tv/ch/302267-notes-from-the-road
You Tube: http://www.youtube.com/watch...
Twitter: @LAKarenLoftus
