First, I want to thank all of the incredibly generous backers! You are amazing! Thank you for guaranteeing that this project will happen! It still hasn't sunk in yet, but I'll have more to say after tonight once the project is officially successful.

So today is the last day of the campaign, and since supporters have done an amazing job of promotion, I'm sure lots of people will still be visiting the site. So while there is no longer the danger that I will lose the pledges of the present backers, there's also no reason not to back the project if it is something you agree with.

Obviously when doing a Kickstarter project, you want to choose the absolute bare minimum necessary because you can always raise more money, but if you raise less, you get nothing. And I would say three months is the bare minimum that this project needs. Believe me, I am going to live as frugally as possible so that I can work full-time on this project as long as possible/necessary, hopefully beyond three months.

But there is a ridiculous amount of ground for me to cover. As I mention on the L.O.V.E. site, if I truly want to maximize the impact of the honey site, integrating more generic explanation of veganism is necessary.

I think a site that explains why vegans do not eat honey is great, but I really want to take it to the next level. I want the site to be able to explain veganism through an examination of the honey issue. Now, this is happening already to some extent, but I want to make that an explicit goal of the site.

Veganism is of course about non-exploitation, not reducing suffering or cruelty (everybody already opposes the latter things; we don't need a vegan movement in order to oppose cruelty). So what better way to explain veganism than by examining a case where most everyone coming into it thinks that the situation is not "cruel" to begin with?

That, more than anything, is I think why the honey issue is confusing to people, even among some people who practice veganism. People are so stuck in the mindset that it's OK to exploit animals as long as you do it nicely, that sometimes even new vegans don't realize that they've stumbled into something much more profound. I'm willing to bet that people think that honey is vegan less because they don't care about bees and more because they don't understand what veganism truly stands for.

So if you are excited about the possibility of transforming the honey issue into something that we can use to present veganism in a positive light, there's still time to back this project.