Wonderful Dudes! + Note From a Victim + Friday Night Lights
YOU WONDERFUL DUDES, ALL OF YOU!
Yesterday we pushed through $60K because so many of you shared our project on Facebook and Twitter as well as sent notes to friends and family. We've got some momentum now, so let's keep pushing until we reach our goal!
Because we can't let up -- not now when we're so close! So please can you send a personal note to a friend and let them know that Bo's story will inspire them and, that for $30, $60 or $100, we'd love for them to join us in the experience. (from our social media expert: the two most effective ways to bring folks in: a personal note to someone you know + sharing on Facebook and Twitter).
Here's the link to share: http://www.kickstarter.com/projects/1674889308/a-defiant-dude
ON THE COVER OF WELD MAGAZINE
Weld Magazine in Birmingham, Alabama just did a cover story on Bo that you can read here.

NOTE FROM A CORPORATE BULLY VICTIM
We got a sober reminder yesterday that the stakes of Bo's fight with Chick-fil-a are quite high when we received a nice note from Scott Smith, a victim of trademark bullying, about his fight with Entrepreneur Magazine.
- "Scott Smith, a public-relations man in Sacramento, Calif., fought back and paid the price. A federal judge ruled in 2003 that he had to drop EntrepreneurPR as his firm name, stop publishing a quarterly compilation of press releases called Entrepreneur Illustrated, and pay EMI more than $1 million in damages and attorneys' fees. "They crushed me, and I had to file for personal bankruptcy," says Smith, who is still contesting what he owes the publisher"
The bottom line: Entrepreneur Magazine, like Chick-fil-a, sues businesses that use words that they contest are theirs to own. In Scott's case, Entrepreneur Magazine prevailed and it sent him into bankruptcy. In Bo's case, Chick-fil-a has made it clear that they intend to make Bo stop using two words they feel are theirs alone to use: Eat More.
Like Scott Smith, Bo is fighting back. Our movie proudly follows his story. We're honored to have you become part of the experience.

TWITTER!
Our good friend and social media expert, Stephen, is helping us with social media and Twitter --- he reminded us that a lot of media-types use Twitter to keep up on all the news that's fit to print. So if you're one to tweet, you can use the following hashtags: #profood #agchat (for local food movement) #bullying (to enter that national conversation) and #btv #vt (for all you Vermonters out there) and #smallbiz #local (for the go local movement).
CLEAR EYES, FULL HEARTS, CAN'T LOSE
Seems the time is right to hear from Coach Taylor:
1,976
Backers
$89,700
pledged of $75,000 goal
0
seconds to go
Funding period
Feb 22, 2012 -
Mar 25, 2012
- First created · 22 backed
- Has not connected Facebook
- Website: ADefiantDude.com
Pledge $15 or more
561 backers
WATCH THE MOVIE + JOIN THE EXPERIENCE -- You'll have access to the full finished movie on-line, plus an exclusive subscription to Bo's unfolding drama through updates delivered to your inbox.
Estimated delivery: Dec 2012Pledge $30 or more
257 backers
OWN THE MOVIE + JOIN THE EXPERIENCE + STICKER -- A digital download of the finished movie delivered to your inbox, plus an exclusive subscription to Bo's unfolding drama through updates delivered to your inbox. Plus, you'll get an 'Eat More Kale' sticker, too!
Estimated delivery: Dec 2012Pledge $60 or more
526 backers
OWN THE MOVIE + T-SHIRT + JOIN THE EXPERIENCE -- By late April, you'll get one of Bo's famous 'Eat More Kale' t-shirts designed especially for backers, plus a digital download of the finished movie delivered to your inbox, along with a subscription to weekly updates on Bo's unfolding drama. (ps. at this level, we'll put your name in the credits of the movie!)
Estimated delivery: Dec 2012Pledge $85 or more
10 backers All gone!
MOVIE TICKETS TO THE SAVOY + POPCORN + OWN THE MOVIE + T-SHIRT: For all you Montpelier VT folks, get 2 tickets to any movie at the Savoy Theater in Montpelier plus a free popcorn, plus an 'Eat More Kale' t-shirt, plus a digital download of the finished movie delivered to your inbox, along with a subscription to weekly updates on Bo's unfolding drama! Special thank you to the Savoy Theater in Montpelier, VT! Hurry, only 10 of these rewards!
Estimated delivery: Dec 2012Pledge $100 or more
226 backers
DVD + T-SHIRT + JOIN THE EXPERIENCE + CREDITS -- By late April, you'll get one of Bo's famous 'Eat More Kale' t-shirts then, when we've completed the film, you'll receive a special edition DVD of the finished documentary delivered to your home, plus a subscription to weekly updates on Bo's unfolding drama. (ps. at this level, we'll put your name in the credits of the movie!)
Estimated delivery: Dec 2012Pledge $250 or more
22 backers
SIGNED MOVIE POSTER + T-SHIRT + DVD + JOIN THE EXPERIENCE -- In addition to the special edition DVD and Bo's famous 'Eat More Kale' t-shirt, you'll get a signed copy of a limited edition movie poster signed by Bo (suitable for framing), plus you'll be part of Bo's community with a subscription to weekly updates on the unfolding drama. (ps. at this level, we'll put your name in the credits of the movie!)
Estimated delivery: Dec 2012Pledge $500 or more
3 backers
CUSTOM-FRAMED & SIGNED MOVIE POSTER + T-SHIRT + DVD + JOIN THE EXPERIENCE -- In addition to the special edition DVD and Bo's famous 'Eat More Kale' t-shirt, you'll get a signed copy of a limited edition movie poster autographed by Bo and custom framed by the craftsmen at Dostie Brother's Frame Shop, Burlington, VT's most exclusive framer (DostieBrosFrameShop.com) plus you'll be part of Bo's community with a subscription to weekly updates on the unfolding drama. (ps. at this level, we'll put your name in the credits of the movie!)
Estimated delivery: Dec 2012Pledge $1,000 or more
2 backers
ORIGINAL SIGNED ARTWORK + ALL PREVIOUS LEVELS + SPECIAL THANKS -- Get one of Bo's original signed pieces of folk art specifically for you! In addition to all the previous reward levels, you'll also be listed in the movie's credits under: Special Thanks!
Estimated delivery: Dec 2012Pledge $5,000 or more
0 backers
DINNER WITH BO + PERSONAL STUDIO TOUR + ASSOCIATE PRODUCER -- In addition to all the levels above, you'll be treated to dinner with Bo at one of his favorite localvore restaurants in Montpelier, Vermont. You'll also get a personal studio tour and t-shirt making lesson, where you'll make your own one-of-a-kind shirt. At this level, you'll also be listed in the head credits of the movie and on the poster as 'Associate Producer.'
Estimated delivery: Dec 2012Pledge $10,000 or more
0 backers
EXECUTIVE PRODUCER -- At this level and above, you'll be listed in the head credits of the movie, as well as featured on the poster as 'Executive Producer' -- and with that position comes power -- you get to design your own reward! Dinner with Bo? Original t-shirts for the family? For this level and above, let us know what you'd like and we'll design a reward package just for you!
Estimated delivery: Dec 2012
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