Behind the Product Blog Series
Hey Everyone!
I'd like to announce a new blog series I'll be running on our UNDFIND blog (www.undfindblog.com) called "Behind the Product". Like most of you, I'm a gadget lover and photographer by trade so I had to learn the product design process from the ground up. The design process is tricky for several reasons. You always have a great idea and know perfectly in your mind how it's going to work. Then you lay it out on the computer and take it to be made, and then you run into issue after issue. For example, we initially ran into several challenges on sewing together so many layers of high-quality neoprene for The One Bag and it took us a while before we found manufacturers who would be willing to do it.
After you get the general design of the bag down, then come the details. What piping material should we use? What color zipper cloth should we use? Will the Velcro fray the piping? What stitch pattern is most durable for the accessory pockets? In the end, we had to use approximately 20 different materials to create the One Bag.
Once you nail down the functionality of the bag, then comes the appearance of the bag which is a whole new issue of its own that I won't get into here.
In the end, it's hard not to get feature creep and want to put every feature into your products; i.e.-Homermobile! You have to always remember who you are designing the bag for by keeping it clean, intuitive, and durable.
At any rate, I hope you all enjoy this series and please, please, please, leave some suggestions, thoughts, questions on the blog so I can always improve our products. I know together we'll make some killer stuff!
Sincerely,
Justin
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Nov 18, 2011 -
Jan 7, 2012
- First created · 5 backed
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- Website: undfind.com
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8 backers
THANK YOU AND CREDIT - You will get a special thanks with your name and website link (optional) on the UNDFIND Blog as well as exclusive updates on UNDFIND products and developments.
Estimated delivery: Jan 2012Pledge $15 or more
13 backers
2 DESIGNER FISHBOMBS - Includes two of our convenient filter and accessory cases, expected to retail at $30. For style options, please see the "Pledge Details" section. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $5. For shipments to all other countries outside of the US and Canada, add $10.
Estimated delivery: Feb 2012Pledge $39 or more
54 backers
THE WAIST SHOOTER SET - Includes The Waist Shooter Bag, Designer Cover (see project details for cover options) and Ergonomic Shoulder Strap expected to retail at $69. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $10. For shipments to all other countries outside of the US and Canada, add $25.
Estimated delivery: Feb 2012Pledge $65 or more
11 backers
THE ONE BAG LAPTOP SET (without Photo Insert) - Includes The One Bag, Designer Cover (see project details for cover options) and Ergonomic Shoulder Strap expected to retail at $89. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $15. For shipments to all other countries outside of the US and Canada, add $30.
Estimated delivery: Feb 2012Pledge $79 or more
28 backers
THE ONE BAG CAMERA & LAPTOP SET (with Photo Insert) - Includes The One Bag, Photo Insert, Designer Cover and Ergonomic Shoulder Strap expected to retail at $129. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $15. For shipments to all other countries outside of the US and Canada, add $30.
Estimated delivery: Feb 2012Pledge $109 or more
151 backers
THE ONE SYSTEM (The One Bag and Waist Shooter Set) - includes BOTH the One Bag Camera & Laptop Set (the One Bag, Designer cover, Photo Insert and Ergonomic Shoulder Strap) AND the Waist Shooter Set (Waist Shooter Bag, Designer Cover and Ergonomic Shoulder Strap) expected to retail at $189. For cover options, see "Pledge Details" Section. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $15. For shipments to all other countries outside of the US and Canada, add $30.
Estimated delivery: Feb 2012Pledge $200 or more
25 backers
2 SETS of THE ONE SYSTEM (One Bag Camera and Laptop Set and Waist Shooter Set) - includes 2 full sets of BOTH the One Bag Camera & Laptop Set (the One Bag, Designer Cover, Photo Insert and Ergonomic Shoulder Strap) AND the Waist Shooter Set (Waist Shooter Bag, Designer Cover and Ergonomic Shoulder Strap) expected to retail at $380. For cover options, see "Pledge Details" Section. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $25. For shipments to all other countries outside of the US and Canada, add $50.
Estimated delivery: Feb 2012Pledge $320 or more
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THE ONE BAG LAPTOP PACKAGE - including 5 One Bag Laptop Sets (5 One Bags, 5 Designer Covers and 5 Ergonomic Shoulder Straps). Does not include Photo Inserts. Expected to retail at $445. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $75. For shipments to all other countries outside of the US and Canada, add $150.
Estimated delivery: Feb 2012Pledge $500 or more
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THE ONE SYSTEM STUDIO PACKAGE - including 5 One Systems (5 One Bag Camera and Laptop Sets and 5 Waist Shooter Sets). Expected to retail at $945. ***Domestic shipments are included in the pledge amount. For shipments to Canada, add $75. For shipments to all other countries outside of the US and Canada, add $150.
Estimated delivery: Feb 2012
Comments
Creator CHRIS DAWSON PHOTOGRAPHY on January 4, 2012
Justin, Your honesty shown in your writing is personified in the product(s) you produce. I look forward to receiving my ONE BAG CAMERA & LAPTOP SET as well as many more intuitively-inspired products for us 'field photographers'. Keep your focus. Much success will follow. NAMASTE.
Chris Dawson