This documentary blurs the line between green and greed, truth and believability, environmentalism and marketing- Own a part of it!
This project has been a personal endeavor for the past three years of my life and is finally nearing a conclusion! After becoming an official selection of NINE international film festivals and winning a Honolulu Film Award, Greenwashers is finally ready to come out on DVD! That is, only with your help! For the goal of distribution, duplication, and further promoting, it is time that viewers can own a piece of this project and help it get out to the world- and this can only happen if we reach the kickstarter goal 100% (otherwise the film sadly gets nothing!). So take a look at the films accomplishments and if you like what you see, please join in the ownership of this project!
Greenwashers is a satirical documentary that blurs the line between green and greed, truth and believability, environmentalism and marketing. Misleading consumers about the environmental benefits has become a new marketing standard and Greenwashers takes this practice to the extreme. Following a pair of Greenwashers, the film illustrates the various strategies, sins, and consequences of greenwash.
As a mash-up of real commercials, live events, examples, and both real and fictional characters, this documentary will lead you through a twisting green labyrinth of misdirection. Just enjoy the journey!
At just under an hour in length, this film needs your help in coming out onto DVD and reaching viewers and consumers alike! The last three years of my life have been spent on this project which started as an MFA thesis! Now you can have a hand in helping finish this as it deserves!
Bret Malley grew up just outside of YosemiteNational Park. This fact has shaped all aspects of his life and art practice. With a film degree from University of California Santa Cruz and an MFA in Computer Art from SyracuseUniversity, Bret creates multi-media works that are environmentally focused and often barbed with humor.
Press and Reviews:
See Change Magazine, Nicole Zummach
“This is a funny, smart and thought-provoking film that will stay with you well beyond the credits.”
LouderThanWar.com, Kate Wellham
“Greenwashers is 100% organic, biodegradable genius… for a terrifying glimpse at the abyss- very funny indeed.”
Awards and Film Festivals:
· Recipient of the Honolulu Film Award for Best Documentary Short
Official Selection of:
· Syracuse International Film Festival, Syracuse, NY
· Santa Rosa International Film Festival, Glen Ellen, CA
· Real to Reel Film and Video Festival, Cleveland County, NC
· Seattle True Independent Film Festival, Seattle, WA
· Awareness Film Festival, Los Angeles, CA
· Bradford International Film Festival, Bradford, United Kingdom
· Sunscreen Film Festival, St. Petersburg/Clearwater/Tempa, FL
· Buffalo Niagara Film Festival, Buffalo, NY
· Swansea Bay International Film Festival, Swansea, Wales
Note: Guest interviews with Scot Case and Bill McKibben, one of the world's leading environmental writers and activists! See more about Bill at 350.org. Scot Case is the Vise President of the company that defined the Seven Sins of Greenwahs, Terrachoice!
For more information:
See the behind the scenes story and more at our website!
Thank you so much for your interest in this project! You can continue to help by spreading the Kickstarter link :-)
Have a question? If the info above doesn't help, you can ask the project creator directly.
pledged of $10,000 goal
seconds to go
Funding Unsuccessful This project reached the deadline without achieving its funding goal on September 18, 2011.
Aug 4, 2011 - Sep 18, 2011 (45 days)
Pledge $1 or more
LITTLE-GREEN-LIES: They all add up! Thank you so much for supporting this project! You rock! And you are making a difference!Estimated delivery: Nov 2011
Pledge $10 or more
THE MOTHER EARTH APPROVED! You receive a high definition digital download of the finished film! How great is that!Estimated delivery: Nov 2011
Pledge $15 or more
THE HIDDEN TRADE-OFF: Be the first to get the official DVD! You receive a DVD copy of “Greenwashers” and official thank-you recognition listed on our website! Help make this happen!Estimated delivery: Nov 2011
Pledge $50 or more
You will receive a high definition digital download, a director signed DVD copy of “Greenwashers,” and official thank-you recognition listed on our website!
Pledge $100 or more
THE FALSE LABEL: All of the above plus an educational version of Greenwashers- which comes with a limited public performance license that allows classroom use, on-campus screenings, and other non-commercial showings!Estimated delivery: Nov 2011
Pledge $300 or more
THE ALL NATURAL: A DVD copy of the educational version of Greenwashers and a limited edition director signed poster!Estimated delivery: Nov 2011
Pledge $500 or more
THE (NOT-SO) IRRELEVANT FACT: You have just become an ASSOCIATE PRODUCER of the “Greenwashers” DVD! Also receive a signed limited edition of business cards used by the main characters in the film!Estimated delivery: Nov 2011
Pledge $1,000 or more
ECO-AWESOME: Associate Producer credit, signed limited edition of Greenwashers DVD, poster, business cards, and DVD production credit printed on the dvd case!Estimated delivery: Nov 2011
Pledge $5,000 or more
THE SOUNDS OF GREEN: You have just received an EXECUTIVE PRODUCER credit for the “Greenwashers” DVD as well as an education license Greenwashers DVD, PLUS A limited edition extended DVD version of the film!Estimated delivery: Nov 2011
Pledge $10,000 or more
THE GREEN FIGHTER: Executive Producer credit, director signed limited edition DVD of “Greenwashers” and a personal phone call or skype for a great conversation with the director! You will also be getting several original props from the performances leading up to the film! Not to mention a friend for life :-)Estimated delivery: Nov 2011