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Update #8: News & Anti-bullying Day
Dear Backers,
Been a couple months since posted a Knot Theory update. It's been an eventful season, so I thought I'd bring you up to date :)
BEHIND THE SCENE
At the end of January, Knot Theory's manufacturer went under (due to one of their customers falling through). Kind of a shocker. BUT, thanks to your support, we had the resource to set up a second manufacturer and was not impacted as much :)
NEW KNOT FOR SPRING
Vibrant colours are the theme of 2012. We have just released 3 vibrant coloured knots, in time for Spring and Summer! Orange, yellow, and jade green - these are the hottest colours of the season. Change the knot on your tie and sync your wardrobe to the current trend in an instant!
PINK SHIRT DAY - ANTI-BULLYING
It's Pink Shirt Day, an anti-bullying awareness day. I have close friends who were bullied as kids, and it definitely takes a long time and a lot of TLC to overcome that experience. I thought I'd post a photo to show how to stylishly raise anti-bullying awareness :) Pink knot on a pink shirt - always gets compliments.
SOCIAL MEDIA
Knot Theory also got some pretty awesome press coverage lately and just shipped to Gotstyle in Toronto (One of Top 10 Menswear stores in Canada). All of that news is on Facebook. Would mean a lot - more than you'd think! - if you fan or follow us :)
Cheers all!
xoxo
Tanya
www.knotheory.com
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Update #7: Knot Theory wallpapers and gift code!
For backers only,
Posted on January 2
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Update #6: Ties Coming! In time for Christmas!
For backers only,
Posted on December 16
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Update #5: Mirror image ties stirred up drama
For backers only,
Posted on December 10
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Update #4: THANK YOU!!!
For backers only,
Posted on December 6
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Funding Successful
This project successfully raised its funding goal on December 5.
Pledge $10 or more Pledge $10 or more
Gracious Supporter - Receive a set of 7 high resolution wallpaper photos (2560x1600) from Knot Theory's original and much desired katana sword photoshoot, and a big, sincere THANK YOU from me! (Hug included if you spot me in person!)
Pledge $22 or more Pledge $22 or more
(NEW!) Receive one knot of any color! The knots match to any Knot Theory tie to create multiple looks. They are known to work on conventional ties too, but the non-tied ties will end up longer! Additional knot add $22. Additional embroidered knot add $27. North American shipping please add $10 to total, International please add $20.
Pledge $100 or more Pledge $100 or more
Urban Creative - Welcome to the club! Receive the $10 pledge reward + a Knot Theory tie + a matching black or white knot + a colored knot of your choice! (Retail value $125.) Additional set add $100. Outside of North America please add $20 shipping. ~~~Limited number here so we can deliver the tie to you in time for Christmas! Please see description on the left for tie styles to choose from.~~~
Pledge $120 or more Pledge $120 or more
Urban Creative International - this is the $100 reward including shipping, created for the international backers!
Pledge $150 or more Pledge $150 or more
Confident Tastemaker - Great choice! This tie inspired me to found Knot Theory. ~~Receive the $10 pledge reward + a Knot Theory Duel I: Break Ice black tie + a black knot + a colored knot of your choice! (Retail value $195.) Additional set add $150. Outside of North America please add $20 shipping. ~~~Limited number here so we can deliver the tie to you in time for Christmas! Please see description on the left for photos.~~~
Pledge $170 or more Pledge $170 or more
Confident Tastemaker International - this is the $150 reward including shipping, created for the international backers!
Pledge $200 or more Pledge $200 or more
Luxury Gifts / Best Men - Personalize it! Receive custom embroidered knot + any Knot Theory tie! Send us your design, logo, or initials for embroidery! Pick any thread color and any of the 7 knot colors! This is ideal for personalized gifting and weddings! Add $70 for each additional tie+knot set. Pretty sweet! Will be ready for the Spring/Summer weddings in 2012!
Pledge $600 or more Pledge $600 or more
Gifter / Collector's Package - Christmas shopping, done! Receive 6 ties and 12 knots, or 7 ties and 7 knots. Choose from any tie and any knot, including Duel I tie and the embroidered knots! ~~~Limited to 10 here so we can deliver the ties to you in time for Christmas! Please see description on the left for details.~~~
Pledge $1,000 or more Pledge $1,000 or more
Designer Package - Receive an original, custom designed necktie or bow tie from me. I'll design it based on your style, personality, choice of colors and fabrics, and any special requests. We can get craaazy! But still classy and artistic. The design will be completely unique and will not be reused unless you want it to be.
Pledge $3,000 or more Pledge $3,000 or more
Visionary Package - At this pledge amount I'd like to invite you to my design world and participate in my next collection. We'll brainstorm on the next collection over a fancy dinner, I'll incorporate your ideas into at least one design, which you'll love. You'll receive the tie you helped design. You'll also be invited to the collection photoshoot, have professional makeup/styling done, and amazing photos taken with gorgeous models!!
Project By
Connected as Tanya Huang (575 friends)
Tanya Huang founded Knot Theory two years ago. This label is very close to her heart, as it is her first business and is almost a replica of her...if she were a necktie label. Two years ago, she was a software engineer. As she took an unconventional next step in life and became a fashion designer entrepreneur, Knot Theory is leading neckties to take an unconventional next step in the history of ties. So hey! Any day is a great day to take that bold step forward, and not be bounded by anyone's preconceived notions!
