Kickstarter

FAQ

• What is Paleo?

  Paleo refers to the Paleolithic era. The Paleolithicera was a time period from around 2.6 million years ago to 10,000 years ago. This time period is when we became human.

   

  The Paleo lifestyle is caring for our human body the way nature intended. Our human ancestors did not have refined grains, processed sugars, or chemical preservatives. The Paleo diet consisted of wild grass fed animal products and local seasonal organic vegetables. Our genetic makeup is unchanged; our cells want to operate on this fuel.

  Last updated: Friday May 11, 2:06pm EDT
• Didn’t Paleo man work constantly?
  The numbers vary with geography, but it is estimated that Paleo man actually only hunted and gathered around 25 hours a week. The rest of the time was spent having community with the clan, creating art, creating music, and playing.  

  Last updated: Friday May 11, 2:06pm EDT
• Didn’t Paleo or Stone Age man have a short lifespan?
  Not necessarily. The numbers that are easy to find are usually labeled as average life expectancy. This is taking into account the age of a person at time of death across the board. Stone age man did not have OB/GYN and emergency rooms. The sad fact is infant mortality was very high as well as deaths caused by simple traumas. These kinds of deaths brought the average down.  

  Current research shows that a Stone Age male would be over 6’ tall and 8-10% body fat with strong bones. Similar research shows that diseases of civilization are just that. Stone age man didn’t die of diabetes or heart disease and some think that a Paleo diet mixed with modern medical care could lead to life expectancies over 100 years.

  Last updated: Thursday Jun 7, 11:01am EDT
• Are the foods Paleolithic humans ate even available today?
  While the exact foods may not specifically be available, we can do our best to replicate them. In fact if we just started eating like our great grandparents we would be much better off. The vegetables were local, seasonal, and organic and the animals were hormone free. The fats were saturated and food was more nourishing.   Because of the chase of profits many major food suppliers have left this cleaner way of food production behind. We now pump animals full of steroids and antibiotics so they can withstand theharsh conditions they are subjected to. Crowdedfeedlots standing in their own filth. Fruits and vegetables have been genetically altered and covered in harsh pesticides.   The good news is that there are small farms still doing thing the old ways. Cows roam on fresh pasture with green grass and sunshine. Vegetables can be grown without all the pesticides and we can be healthier by eating them. With the vastness of the Internet it is much easier to find farmers and restaurants that believe in this way of life.

  Last updated: Thursday Jun 7, 11:01am EDT
• Wait, we want to eat saturated fats?
  Yes! The old information that high consumption of saturated fats led to disease is being broken down all the time. The problem is mixing a diet of these good fats with sugars and grains. The human body prefers fat as a fuel source, but most of America has been running on pure sugar for years.  

  Last updated: Thursday Jun 7, 11:01am EDT
• We shouldn’t eat grains?
  No, especially gluten containing grains like wheat barley and rye. Gluten is a protein that causes intestinal problems in many mammals including humans. Gluten does not break down properly in our gut and can weaken the integrity of our intestinal barrier. Particles that are to big for cells to use as fuel are then floating around our blood stream. Our immune system attacks these invaders, but can often mistake healthy tissue inside our bodies for being similar to gluten. This can lead to auto immunity and systemic inflammation.     Wheat also contains gliadin. Gliadin is a part of protein that is part of gluten. Gliadin actually triggers opiate receptors in the brain and makes us want more. Ever look at an ingredient list and wonder why that item needs to have wheat in it? It’s a legal addictive additive like the nicotine of food. Another problem with grains in general is the insulin spiking nature of complex carbohydrates.The hormone insulin in our body is released when we eat them. As insulin starts to lower as the blood is cleared of glucose insulin starts to lower and it drives hunger. This can easily lead to sugar binging. The insulin sensitivity can be lowered over time leading to full diabetes.  

  Last updated: Thursday Jun 7, 11:01am EDT
• Is Paleo is a low carb diet?
  No. Paleo is about food quality. Most carbs people eat are in the form of breads and pastas. These items really aren’t foods. People don’t go out in a field and eat wheat off the plant. It has to be so highly processed to eat in these common products that it’s pretty much sugar. Paleo carbs come from primarily starchy vegetables and tubers such as sweet potatoes, yams, squash, onion, and also fruits. These are all real foods. Items you can eat with little to no prepping or processes.

  Last updated: Thursday Jun 7, 11:01am EDT
• Is Paleo is a raw food diet?
  Not necessarily. There are many people that do a raw version of Paleo with outstanding results. If you eliminate the things that are junk, eating high quality variations of many foods and recipes you already eat can benefit health and energy.

  Last updated: Thursday Jun 7, 11:01am EDT
• Why a food truck?

  Startup costs for a food truck are much lower than a brick and mortar restaurant. Also, because Paleo is a growing concept, a food truck allows us to take our menu to our target audience.

  Last updated: Thursday Jun 7, 11:01am EDT
• Where and when will you be on the street ?

  The kickstarter project runs through mid June 2012. Once successful the  funds will be wired to us the beginning of July. We plan on having our truck branded and on the streets August 2012.
  
  We will be serving curbside meals in Hamilton and Marion counties initially. We will also be doing events and catering. The goal is to have permits for all Marion adjacent counties within 18 months.
  
  If a catering job arises outside of these counties we plan on looking at the feasibility of additional permits to expand even further.

  Last updated: Thursday Jun 7, 11:01am EDT
• What will be served?

  Our model  includes breakfast, lunch, and late night food.  

  Breakfasts will include bacon, eggs, and sweet potato hash. 

  Lunches will include beef and broccoli, sweet potato fries, salads, chilis, and pulled pork hand rolls.

  Late night will include coconut tortilla tacos / nachos, chili fries, and late night breakfast. 

  We will also have grab and go fruits and veggies.

  Last updated: Thursday Jun 7, 11:01am EDT