About this project
In a world full of instant there have been unfortunate casualties; Polaroid instant film was on the verge of discontinuation. A marvel of its time the simplicity was its pull. Press, flash, picture. Simple. Then the wait, the anticipation to see what you captured was a thrill that’s been lost with modern technology. It’s not just the nostalgia that makes Polaroids alluring. It’s the unpredictability. You never knew if you’d end up with a masterpiece or a disaster but it didn’t matter, it was yours.
I decided to pay tribute to the art of Polaroid photography with a book of images and an exhibition that capture intimate moments of my career through the years. I wanted to show that just because a certain technology has aged it doesn’t have to lose its appeal.
Here is an excerpt from the book’s foreword by Gisela Getty:
Hoelck’s images seem at first to be random, thrown together, an accidental assemblage, but they provide a narrative of our cultural landscape, a series on contemporary urban life. The expressions in most portraits are introspective and skeptical, the girls seem to undress for no-one, the ketchup bottle is broken, a monochromatic image postulates CHANGE, juxtapositions of empty industrial places and self-referential youth, vulnerable, naked, Vincent Gallo frozen as a silver- star, a girl stripping down her nylon-slip, a dial on a wall, a kiss radiating a golden light streak, Hoelck’s images are always modern and now.
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Funding Successful
This project successfully raised its funding goal on January 22, 2011.
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You will receive a heart felt thank you and be featured on my blog.
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You will receive a heart felt thank you, be featured on my blog, put on my mailing list to receive updates, and receive an invitation to the exhibition.
Pledge $25 or more Pledge $25 or more
You will receive a heart felt thank you and you will be featured on my blog.
Pledge $25 or more Pledge $25 or more
**UPDATED**You will receive a heart felt thank you, be featured on my blog, put on my mailing list to receive updates, receive an invitation to the exhibition, and a rare magnet line drawing of Patrick Hoelck.
Pledge $50 or more Pledge $50 or more
You will receive a heart felt thank you, be featured on my blog, and put on my mailing list to receive updates.
Pledge $50 or more Pledge $50 or more
**UPDATED**You will receive a heart felt thank you, be featured on my blog, put on my mailing list to receive updates, receive an invitation to the exhibition, a rare magnet line drawing of Patrick Hoelck, and an artist proof print from the Polaroid Hotel project.
Pledge $150 or more Pledge $150 or more
You will receive a heart felt thank you, be featured on my blog, be put on my mailing list to receive updates, and you will receive an invitation to the exhibition.
Pledge $150 or more Pledge $150 or more
**UPDATED**You will receive a heart felt thank you, be featured on my blog, put on my mailing list to receive updates, receive an invitation to the exhibition, a rare magnet line drawing of Patrick Hoelck, and two artist proof prints from the Polaroid Hotel project.
Pledge $1,000 or more Pledge $1,000 or more
You will receive a heart felt thank you, be featured on my blog, be put on my mailing list to receive updates, receive an invitation to the exhibition, and you will also receive a signed limited edition Polaroid print.
Pledge $1,000 or more Pledge $1,000 or more
**UPDATED**You will receive a heart felt thank you, be featured on my blog, be put on my mailing list to receive updates, an invitation to the exhibition, a rare magnet line drawing of Patrick Hoelck, two artist proof prints from the Polaroid Hotel project, and a signed limited edition Polaroid print.
Pledge $2,000 or more Pledge $2,000 or more
You will receive a heart felt thank you, be featured on my blog, be put on my mailing list to receive updates, an invitation to the exhibition, a rare magnet line drawing of Patrick Hoelck, two artist proof prints from the Polaroid Hotel project, a signed limited edition Polaroid print, and a signed limited edition copy of Polaroid Hotel.
Project By
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Patrick Hoelck is an American filmmaker and photographer based in Los Angeles and New York City. Aside from directing several mainstream music videos and television commercials, he is more widely known for his photographic work, specializing in celebrity advertisement and fine art. Patrick is popularly known for his unique artistic style, capturing dramatic portraits of celebrities, athletes, and models alike.
Patrick's career began at the young age of sixteen as a music video director in New York City, and later in Los Angeles. Patrick’s self-published photography book, "Tar", was the catalyst for his late-career emergence as a professional photographer. "Tar" consists of several personal short stories and prose entries about Patrick’s early days living in New York City, and his experiences as a drug addict and self-abuser. An early break came for Patrick when close friend and artist, Vincent Gallo, specially requested Patrick over the late Richard Avedon for the cover of British magazine, "Flux".
