The Shana Luther collection is an emerging line of leather handbags that is designed & produced locally in Brooklyn, NY.
About this project:
Hi Kickstarter community! Thanks so much for checking out my page. I’m a handbag designer and with your help, I can produce my first manufactured collection, made locally here in Brooklyn, NY. First, a little about myself. I’ve always been fascinated with the necessity of bags and if you have to carry one, why not make it an awesome design? After graduating from Pratt Institute with a degree in fashion and accessory design, I began a small company of handmade bags, SML Bags, and the line consisted of both leather and fabric handbags. I was a one woman show and worked on every stage of the design process from first sketches to final sewing. Although I love producing my own designs here in my BK studio, there is only so much that I could execute on my own.
It’s always been a dream of mine to take my designs further and begin a new collection of higher-end handbags. It was important to me to find an American manufacturer so I was thrilled when I tracked down company here in Brooklyn. I began working with them in the early part of the year and now I’m happy to say I have my first completed samples. I made sure to work with vendors here in the US who provided me with my leathers, hardware and additional materials. Not only does producing here in the US help strengthen domestic manufacturing, but it also gives me the quality control that is so crucial to me. I’m able to drop by my manufacturer anytime I want and check progress, ask questions and give feedback.
My first collection under the Shana Luther label is a modern line of leather handbags that while classic, has an edge that would satisfy even the most stylish fashion mavens. In designing this collection, I concentrated on smooth, curved lines- inspired by geometric forms of the 1960’s. The results are classic shapes with a little bit of toughness thrown in through the use of chic gold studs and funky chain details. My first collection under this new label has 4 styles: the Marie Clutch, the Lee Shoulder Bag, the William Tote and the Louie Satchel.
What is the final pledge goal going towards?
Your pledge money will be going towards my first ever production run. Working with a local manufacturer can be costly, however the end result is true quality. If I hit my pledge goal, it will cover the cost of getting the nesessary dies made, my leather, materials, hardware, as well as the labor cost. The dies are a specialized tool used by the manufacturer to cut the materials in quantity using a giant press. Every pattern piece in each bag design will have it’s own die made and this is a costly set-up process. For my first collection, I will need a total of 96 dies made! However, the dies last a lifetime and I can make the bag, season after season in a wide variety of materials and/or colors.
Here on Kickstarter, it's all or nothing! If I don't meet my pledge goal, my project will not get funded. I have designed a variety of rewards for my pledgers because I'm the type of person who cannot thank people enough! If you find that you cannot pledge, please hit the "like" or "share" button to pass my project along to your friends who you think would be interested.
Why Support this Project?
When pledging for Shana Luther handbags you will be supporting an independent designer that believes in the importance of American made quality, original design and wants to give back to the local community. Also, maybe you just love my designs!
l have plenty of past design experience and I believe that I have created a collection of original handbags that will appeal to a wide variety of women. I just need a little bit of your help in order to get it to the masses. This new production process has been an amazing learning experience and I hope to learn more and more with each coming season!
What you get for Pledging?
If you decide to pledge, thank you ever so much! It means so much to me that you believe in my work and want to contribute to Shana Luther Handbags. Here's what you'll receive for certain pledge amounts:
The 100% cotton Screen Printed Tote Bag:
This is an American made canvas tote bag that is screen printed with my logo and the quintessential Brooklyn water tower! Use it for many things- groceries, books, gym clothes. You will receive this with a pledge of $50 or more. I would like to give a shout-out to Enviro-Tote for working with me on these great canvas bags! Dimensions are 14h" x 13w" with a 3" bottom gusset.
The Handmade Leather Tassel:
The tassels are handmade by myself with an American sourced swivel clip that can be put on keychains, handbags, luggage or anything that needs a little pop of color! These leather tassels are made in a wide variety of colors from a local tannery. With a pledge of $100 or more, you will receive a tassel along with the screen printed cotton tote bag! Tassels will be chosen at random prior to shipping and are approximately 5 1/2" in length.
The Shana Luther Collection:
The Marie Clutch is an adorable leather clutch with a detachable chain strap that can be worn as a cross body, which is ever so popular these days. The chain strap has a leather section to provide comfort when worn. Take the chain strap off with the brass clips and you have yourself an awesome clutch! There is an inside zipper pocket and a strong magnetic snap on the fold over flap. The dimensions are 12"w x 7"h with a 24" drop on the chain.
The Lee Shoulder Bag is a leather shoulder bag with two comfortable chain straps and this one is definitely a looker! There is a front and back exterior zipper pocket under the fold over flaps and a main top zipper entry. The Lee Shoulder bag is one of my favorite designs and it's perfect for the city! The dimensions are 15"w x 11"h with an oval bottom base of 5"w. The strap drop is 11".
The William Tote is inspired by a handbag that my Dad bought for my Mom on a business trip to Japan! This is a big mamma of a bag- I like to call it the weekender bag. It can hold almost anything that a woman can possibly need on a day to day basis and will not cramp her style! The William Tote has two exterior zipper pockets and a main top zipper entry. The dimensions are 13"w x 15"h with a side gusset of 6"w, and handle drop of 9".
The Louie Satchel is the career gal of the collection. This bag is classic enough for every office but can handle after work functions with edge. It has two exterior zipper pockets under both fold over flaps and a main top zipper entry. The Louie Satchel also has a detachable strap that can be worn cross body or over the shoulder. The dimensions are 15"w x 12.5"h with a side gusset of 5"w. The main shoulder drop is 8".
*All bags are available in the following leather colors:
*Please note- all bag styles are lined with a 100% cotton print that was sourced from an American company. All styles have a zipper pocket and two slip pockets on the interior, with the exception of the Marie Clutch which only has an interior zipper pocket.
*All model photography was taken by Carey Kirkella.
I will be posting periodic project updates and/or emails to keep all of my pledgers informed as to the progress.
No, only the project creator, myself, can see how much you pledge. You can also choose any username you wish but I hope that you will use your real name so I can properly thank you on my website!
I'm more than happy to but please pledge an additional $10-15 for international shipping for the duration of my Kickstarter campaign.
Of course you can! Please visit my website for further product information on all of my handbags.
Yes! Please become a fan of Shana Luther Handbags on Facebook and stay up to date on current sales, promotions and new information!
In addition to Facebook, be sure to follow me on Tumblr too!
Oh, and all of you Instagram users- be sure to follow me on my new favorite app! My username is shanaluther
After my campaign is over, and hopefully successful (!), I will be contacting all of my supporters who pre-orded a bag to get all of your nesessary information. Pre-ordered bags should be ready in early October and I will be contacting you directly to inform you of delivery.
pledged of $9,350 goal
seconds to go
Jul 26, 2012 - Aug 25, 2012 (30 days)
Pledge $1 or more
You will receive a giant THANK YOU with your name on the Shana Luther website!Estimated delivery: Aug 2012
Pledge $25 or more
Thank you on my website + a hand written thank you postcard with an image from the Red Hook photo shoot!Estimated delivery: Aug 2012
Pledge $50 or more
Thank you on my website + a made in America, 100% cotton tote- screen printed with my logo and a quintessential Brooklyn water tower! Made by Enviro-Tote- terrific company to work with! See more info on the main page. *International pledgers, please add on $10 for shipping.Estimated delivery: Sep 2012
Pledge $100 or more
Thank you on my website + the cotton tote with my logo + a handmade (by me!) leather tassel keychain. See more info on the leather tassels on the main page! *International pledgers, please add on $10 for shipping.Estimated delivery: Sep 2012
Pledge $240 or more
Thank you on my website + The Marie leather clutch in your color choice- Gray, Coral, Camel, Grape or Black. See main page for photos! *International pledgers, please add on $10 for shipping.Estimated delivery: Oct 2012
Pledge $375 or more
Thank you on my website+ a Lee Shoulder Bag OR the William Tote in your color choice- Gray, Coral, Camel, Grape or Black. See photos on the main page! *International pledgers, please add on $10 for shipping.Estimated delivery: Oct 2012
Pledge $450 or more
Thank you on my website+ a Louie Satchel in your color choice- Gray, Camel, Grape, Coral or Black. See photos on the main page! *International pledgers, please add on $10 for shipping.Estimated delivery: Oct 2012
Pledge $600 or more
Thank you on my website + a made in America cotton tote + handmade leather tassel keychain + ANY bag style that you want in any color choice! See photos on main page! *International pledgers, please add on $10 for shipping.Estimated delivery: Oct 2012
Pledge $1,440 or more
Thank you on my website + a made in America cotton tote + a handmade leather tassel keychain + ALL bag styles in your color choices- Gray, Coral, Camel, Grape or Black. *International pledgers, please add on $15 for shipping.Estimated delivery: Nov 2012